• Journal of Korea Multimedia Society
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• v.24 no.8
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• pp.1161-1170
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• 2021

The MOBA game is updated every year with a new season, the new season update brings fun to the game users and also makes them feel unfamiliar with the new gameplay. In order to let game users better adapt to the new season, this study will extract the new season balance evaluation factors. Firstly, we used one-on-one review to collect the unbalanced factors that game users had encountered at the beginning of the new season of the MOBA game, and secondly, we organized the collected review data into a questionnaire and conducted a survey. The first step of the experiment was to filter out the lower factors through exploratory factor analysis and extract the balance evaluation factors of the MOBA game new season. The second step of the experiment was to examine the correlation between the factors through confirmatory factor analysis, as well as to confirm the appropriateness and explanatory value of the factors. The analysis resulted in "Game character experience", "Game view's expression", "Game level", and "Composition of the game setting" are the four factors. Finally, through correlation analysis, the most relevant factor for game satisfaction is the "Game character experience", and each factor is correlated with each other.

• Proceedings of the Korean Society of Computer Information Conference
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• 2020.07a
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• pp.481-483
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• 2020

게임의 재미요소는 사용자에게 굉장히 큰 영향을 끼친다. 멀티플레이 게임이 대중화 되어 가고 있는 현재, 그 중에서도 대부분의 유저, 국내는 물론 해외까지 MOBA게임의 매력에 빠져있는 상태이다. MOBA게임은 성공 사례와 실패 사례가 명확히 존재한다. 왜 이런 결과가 나왔는지, 성공과 실패요인에는 어떤 것들이 있는지, 성공한 사례에는 어떤 재미요소가 사용자의 만족을 채워주는지 연구한다.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.9 no.6
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• pp.341-352
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• 2019

Recently, e-sports has been receiving social attention. Game leadership is a necessary skill to perform effective game tasks, and it is very important to e-sports game and improve teamwork. As a result, there is a need to identify psychosocial factor that promote game leadership. This study tried to examine how game motivation, game efficacy, and psychological factors(self-control, social intelligence, self-esteem) reported to have an important effect on leadership have relation with game leadership to MOBA genre users who were known to consider role of game leadership as important factor. We used data from 196 adolescents using MOBA games for surveys. As a result of analysis, internet game time, game efficacy, and social intelligence had a positive relationship with game leadership. And game motivation(social, exploration and escape) also had a positive effect on game leadership. But self-control, self-esteem and some game motivations(acquisition, achievement) was not significant.

• Proceedings of the Korean Society of Computer Information Conference
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• 2017.07a
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• pp.79-82
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• 2017

게임 산업이 발달하고 유저가 증가하면서, MOBA 장르의 게임들이 큰 인기를 끌고 있다. 하지만 팀원의 협동을 필요로 하는 게임에서 성으로 인한 차별적 대우를 받는 유저들이 급증하고 있고, 사회적으로도 이슈가 되고 있다. 본 연구에서는 MOBA 게임에서 유저들이 받고 있는 성차별 피해 사례를 수집하여 차별의 이유를 분석하고, 이런 성차별 피해를 없애기 위해 어떤 시스템을 도입하면 좋을지에 대해 방향을 제시한다.

• Journal of Korea Multimedia Society
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• v.23 no.12
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• pp.1565-1575
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• 2020

This study examines the game balance of the MOBA game genre, which was selected as a model item for the Asian Games. The "bird-eye view" was used for a more efficient representation of 3D modeling. Based on that, statistical analysis was conducted to present appropriate game camera settings and camera balance to match the competitive structure of the MOBA game. A review of the game camera settings reveals that 64° to 70° is the angle that minimizes the difference in vision between the two-player teams the most. Through a one-way ANOVA analysis, we found that the user ranking level and SVB value are closely related. Therefore, the factor of the regression equation using the SVB value must have a user ranking level. As a result of the optimized camera focus analysis of , the camera setting methods were classified into 3 types. For main action games, the recommended camera angle is 64°~66°, and the recommended camera focus is 11.2 mm~19.3 mm. For action and strategy games, the camera angle is 66°~68°, camera focus - 19.3 mm~27.3 mm. And lastly, for the main strategy game, the recommended camera angle is 68°~70°, and the camera focus is 27.3 mm~35.3 mm.

• Proceedings of the Korean Society of Computer Information Conference
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• 2020.01a
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• pp.209-212
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• 2020

게임에서의 캐릭터는 플레이어와 게임을 연결해주는 중요한 역할을 하며, 더 나아가 게임의 재미를 느끼는 데 필요한 요소 중 하나이다. 본 논문에서는 최근 대표적으로 인기를 끌고 있는 MOBA 장르의 게임인 리그 오브 레전드, 오버워치, 히어로즈 오브 더 스톰, 사이퍼즈 총 4개 게임의 캐릭터와 역할에 대한 재미를 분석하여 공통적인 재미 요소를 정리하고 설문 조사를 통해 유저들의 선호도를 파악하여 앞으로 게임 캐릭터 기획 제작에 대해 도움을 주고자 한다.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2017.10a
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• pp.194-196
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• 2017

is a MOBA game developed by 2015 at the Tentent's Tianmei Studios. The operation of the game was very successful, ranking first in the global mobile gaming revenue list in May 2017. However, most of the discussion about this game are the moral critique of game addiction. In fact, a game's success is closely related to the Marketing strategy beyond the contents of the game. This research using a neutral point of view to see the communication modes of during the early, development and outbreak period, analyze the integrated marketing communication strategy (IMC) through the method of case study, and concluded that the key to the success of IMC is the flexible use of various communication methods to achieve a three-dimensional offensive according to the famous Synergy Theory. It is also hoped that this article will be helpful for practitioners to realize the importance of Publicity and promotion of other game products.

• The Journal of the Korea Contents Association
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• v.20 no.5
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• pp.665-680
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• 2020

This study analyzed changes in Korean online-game market from RPG to MOBA and FPS/TPS genre, based on Azuma Hiroki's database consumption theory. After selecting the representative game for each genre: World of Warcraft, League of Legends, and Overwatch, we analyzed the games' story, characters, progress, and simulacre produced by game users. The results of this study confirmed that changes in popular genre in the domestic online-game market proceed from consumers' verging toward database consumption. We also found that Korean game users prefer smaller stories and characters based on database, and that consumers have produced more rigorous simulacre than those in other cultural areas and re-databased it for next consumption. This study is the first to analyze changes in the domestic online-game market and adds a contribution to the literature in terms of incorporating Azuma Hiroki's consumption theory into the domestic game market.

• Journal of Korea Game Society
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• v.20 no.1
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• pp.57-66
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• 2020

The goal is to implement AI using reinforcement learning, which replaces the less favored Supporter in MOBA games. ML_Agent implements game rules, environment, observation information, rewards, and punishment. The experiment was divided into P and C group. Experiments were conducted to compare the cumulative compensation values and the number of deaths to draw conclusions. In group C, the mean cumulative compensation value was 3.3 higher than that in group P, and the total mean number of deaths was 3.15 lower. performed cooperative play to minimize death and maximize rewards was confirmed.

• Proceedings of the Korean Society of Computer Information Conference
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• 2020.07a
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• pp.513-515
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• 2020

온라인 게임에서 기존에 가장 활발하게 사용되었던 비즈니스 모델인 확률형 아이템에 대한 문제가 제기되고 법적인 제재가 가해지면서 우리나라 게임 산업은 부분유료화 방식의 온라인게임, 그 중에서도 큰 비중을 차지하는 MMORPG에 어울리는 새로운 비즈니스 모델을 찾아야 한다. 본 논문에서는 새로운 비즈니스 모델로 FPS와 MOBA 장르에서 활발하게 사용되고 있는 '배틀패스' 시스템을 분석하고 이를 MMORPG에 적용하기 위해서는 어떻게 개선해야 하는지 방법을 제안한다.