• Journal of the Korea Society of Computer and Information
• /
• v.23 no.8
• /
• pp.37-43
• /
• 2018

In this paper, we propose a framework that automatically suggests emotion using emotion analysis method based on facial expression change. We use Microsoft's Emotion API to calculate and analyze emotion values in facial expressions to recognize emotions that change over time. In this step, we use standard deviations based on peak analysis to measure and classify emotional changes. The difference between the classified emotion and the normal emotion is calculated, and the difference is used to recognize the emotion abnormality. We match user's emotions to relatively relaxed emotions using histograms and emotional meshes. As a result, we provide relaxed emotions to users through images. The proposed framework helps users to recognize emotional changes easily and to train their emotions through emotional relaxation.

• Culinary science and hospitality research
• /
• v.16 no.3
• /
• pp.114-129
• /
• 2010

The purpose of this study is the suggestion of tempos and genres to make a effective mood in a hotel and restaurant. As a result of this study, it was verified which genre and tempo is the most effective at each case of various restaurant. The result of this study shows that the genres and tempos of background music effect to a mood of customer, and a satisfaction related to a return visit and a recommendation. This paper offer a useful method when a manager want to change a ambience of business place. For example, a manager will be able to choose a change of background music instead of remodeling requiring much money. At the other case, a manager will be able to maximize a expression effect of business concept as following the suggestion of this study. This thesis suggests how a managers can simultaneously achieve a customer's satisfaction and a financial benefit by selection of music.

• Human Ecology Research
• /
• v.52 no.2
• /
• pp.175-188
• /
• 2014

This study examined the effects of demographic variables and psychological mechanisms (self-efficacy, need for closure, and fashion innovativeness) on each of the four types of impulsive buying, including suggestion impulsive buying, stimulus impulsive buying, pure impulsive buying, and reminder impulsive buying. In addition, the study analyzed the impact these four types had on evaluations after impulsive buying (i.e., diversion in mood, regret for buying decision and a sense of financial loss, and dissatisfaction of products). Data was collected by a marketing research company from five hundreds consumers in seven different cities of South Korea who experienced impulsive buying in the off-line apparel stores within the past three months. The results of regression analyses indicated that self-efficacy and gender significantly affected suggestion impulsive buying. That is, the higher consumers' self-efficacy, the greater their suggestion impulsive buying was. In addition, women had higher Suggestion Impulsive Buying than men did. However, in case of Stimulus Impulsive Buying, gender was the only significant antecedent. That is, women had higher stimulus impulsive buying than men did. In terms of pure impulsive buying, fashion innovativeness was a significant predictor, and for the reminder impulsive buying level, fashion innovativeness and need for closure were significant predictors. Finally, pure and suggestion impulsive buying were correlated with positive consumer evaluations, while both stimulus and reminder impulsive buyings were correlated with negative consumer evaluations. Implications and future studies were discussed.

• The Research Journal of the Costume Culture
• /
• v.14 no.6
• /
• pp.917-931
• /
• 2006

The purpose of this study was to understand impulse buying typology for apparel products in the internet shopping. Also, analysis of influences is conducted to ascertain if a influence exists between factors which are consumer's interior factor & exterior condition, marketing stimulus of internet shopping, and consumer's general behavior in internet shopping and impulse buying typology, after offer fundamental information for internet marketing. As a result of analyzing the relationship between consumers' interior factors and impulse buying, the author found out that consumers' pure impulse buying was much influenced by the timing to buy new clothing, willingness to risk trying new designs and preference for up-to-date designs, and enjoyment derived from the buying itself. As a result of analyzing the relationship between consumers' exterior conditions and impulse buying, the author learned that impulse buying was also influenced by shopping time length, shoppers' mood and sentiments, and budgeting. As a result of analyzing the relationship between marketing stimulus and impulse buying, the author found out that impulse buying was the most influenced by facilitative marketing stimuli. Lastly, as a result of analyzing the relationship between shopping behaviors & socio-demographical variables and impulse buying propensities in Internet shopping malls, the author learned that pure impulse buying, reminder & suggestion impulse buying, and planned impulse buying are influenced by the period and frequency of using Internet shopping malls for clothes, purchase amount, and the time length of the shopping.

• Journal of the Korea Safety Management & Science
• /
• v.7 no.3
• /
• pp.1-15
• /
• 2005

Recently in Korean Society, risk and safety has become a central discourse in not only the social and natural science but also political decision making. The efficient organizational management contributes to controlling the risk factors in the workplace. For the management is influenced and improved by the organizational culture, the alternatives more than simply improving the work environment or enforcing the education of safety on each workers are required. This study was the status of safety culture in organizational members(managers and workers, and specialist) including the attitude on the safety atmosphere and risk perception, and experiences, knowledges, motivation etc. For this part, the method of questionnaire and statistical analysis are mobilized. The degree of safety commitment of organization members appears relatively high (3.97 in five scale estimation), but there are variations in this results according to socio-demographic characteristics. At the same time, managers and professionals actively participation in the program related to safety than workers in production/sales. The higher income level and career is the more attention to the safety is. Based on this survey, we make an rough suggestion of several tasks to the policy -makers: improvement of communication on the risk and safety is required and in particular, the workers in the relatively low level in production/sales. The education system about safety which is, with one-side, provided by government or managers turns out to be inefficient. Rather, small group performance of the organizational members which they participate in the communication with interaction in the various discourse are able to provoke the safety mood in workplace.

• Sleep Medicine and Psychophysiology
• /
• v.19 no.2
• /
• pp.77-83
• /
• 2012

Objectives: Recent studies have reported a correlation between obstructive sleep apnea syndrome (OSA) and depression. In attempt to verify the suggestion that eveningness is related to depression, we examined the effect of morningness-eveningness on their depressive mood in patinets with OSA. Methods: The examination was based on the medical records and polysomnography reports of 211 OSA patients. Information was gathered from the patients who filled out the H$\ddot{o}$rne and Ostberg questionnaire (HOQ), profile of mood states-Korean version (K-POMS), and Epworth sleepiness scale (ESS). We compared mean values of K-POMS total, subscales of K-POMS, ESS, and OSA severity variables among the 3 morningness-eveningness groups (morningness, eveningness, and neither groups). Partial correlation analysis was performed between variables and ANCOVA was performed among the 3 groups after adjustment with age and weight. Results: There were significant negative correlations between HOQ and the followings : K-POMS total, POMS-T (tension-anxiety), POMS-D (depression-dejection), POMS-A (anger-hostility), POMS-F (fatigue-inertia), POMS-C (confusion-bewilderment), spontaneous arousal index, average O2 saturation. There were significant positive correlations between HOQ and the followings : POMS-V (vigor-activity), apnea-hypopnea index, respiratory arousal index, snore time. There were significant negative correlations between POMS-D and the followings : HOQ, POMS-V, stage 1 sleep (%), AHI, TAI (total arousal index), oxygen desaturation index, respiratory arousal index, neck circumference, average O2 desaturation, snore time (%). There were significant positive correlations between POMS-D and K-POMS total, POMS-T, POMS-A, POMS-F, POMS-C, sleep latency, stage 2 sleep (%), heart rate, spontaneous arousal index. There were significant differences in K-POMS total, POMS-T, POMS-D, POMS-F, POMS-C, spontaneous arousal index among the three HOQ groups in ANCOVA. Conclusion: The depressive correlates of OSA patients might be affected, not by excessive daytime sleepiness or OSA severity indexes, but by eveningness circadian characteristics. It would be important to take into account the morningness-eveningness tendency when we manage the depressive mood of OSA patients.

• Journal of Distribution Science
• /
• v.16 no.9
• /
• pp.59-63
• /
• 2018

Purpose - It has already been proved that 'mood' as the physical environment of shopping affects consumers' main sensory channels such as sight, hearing, smell, touch. However, there is no consensus on how the olfactory cue influences the customers in the shopping environment. In this study, we examine the previous studies on how the olfactory cue affects the customers in the shopping environment and present a clear direction as a suggestion for progressive research. Research design, data, and methodology - It is not important to use a lot of unconditional fragrance, but it should be exposed to the environment that suits the proper fragrance. In recent years, meaningful research on store fragrance has been slowly increasing. As a result, studies on the fragrance effects of retail stores have been conducted to verify the relevance of fragrance suitability in stores and consumer spending scale. Results - The fragrance appropriate for each store can not be uniformly specified as any fragrance. This is because external variables such as time, season, temperature, lighting, density of shoppers, and music in the store also affect customer evaluation. For example, using an unsuitable fragrance may encourage customers to leave the store quickly by restraining impulsive purchases or by disturbing concentration. The store manager should also be interested in using fragrances that are proven and effective in the store environment, but they should also have the ability to easily manipulate and manage the fragrances very appropriately according to changes in the store environment. Store managers should observe consumer preferences and responses according to their goals and strategies, and then systematically manage and store information about the fragrance appropriate to the store. Conclusions - In the future, the fragrance marketing researcher needs to consider the spatial form and density of the customer. In practice, managers operating a retail store should check the most appropriate store density(congestion) according to the size and spatial characteristics of the store and maintain the ideal conditions. To do this, it is necessary to pay attention to how to select and control sensory elements such as fragrance(olfactory), music(auditory), and lighting(visual).

• Journal of The Korean Association For Science Education
• /
• v.22 no.3
• /
• pp.660-670
• /
• 2002

The purposes of this study were to categorize the type of student-student interaction and analyze the pattern of group interaction by cognitive level in interactive science inquiry experiments. For this study, two homogeneous and two heterogeneous groups by cognitive level were selected. Social interactions during group discussions were audio/video taped. The types of student's interaction were classified as intellectual and emotional aspects. Intellectual aspects were consisted of asking question, response, making suggestion, receiving opinion and then further coded by interaction level. Emotional aspects were consisted of relevance to behavioral participation, relevance to students' feeling, reaction to opinion. Interaction frequency in the intellectual and emotional aspect between homogeneous and heterogeneous group were compared to analyze interaction pattern. The results of this study showed that in intellectual aspect the frequency and quality of interaction in homogeneous group was higher than that in heterogeneous group. In emotional aspect. homogeneous group more showed such negative attitude as lack of confidence and dissatisfaction than heterogeneous group, on the other hand showed acceptable mood to be able to accept or object to peer's opinion. Some educational implications were drawn.