• Title, Summary, Keyword: PCCS 색체계

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Color Expression in Produce Design applying PCCS Color System -Focusing on Male Bike Helmet Products- (제품디자인에서 PCCS 색체계를 적용한 색채표현 -남성용 자전거 헬멧 제품을 중심으로-)

  • Kim, Young-Seok
    • The Journal of the Korea Contents Association
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    • v.12 no.10
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    • pp.82-92
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    • 2012
  • This study is on the color expression of 100 male bike helmet products examining color image scale with high preference, PCCS color system applied color analysis and influence of color in decision making. The targets are all domestically distributed male bike helmets. The image scale was divided into 4 sections (Soft, Hard, Dynamic and Static) by color, and color image scale was analyzed to top 10 priority products. And analysis according to PCCS color system was made. Finally, questionnaire survey was carried out to analyze the influence of color on purchase decision making. The questionnaire survey was carried out to male in 20s~50s who were the member of 18 bike clubs in S agent in Seoul. 414 out of 422 sheets except for 8 insufficient ones were used. The results can be divided into 3.

A Study on the Color Image of Environment Shape Objects in University -Focusing on the Case of Kongju University- (대학 내 공공 환경조형물 색채 감성이미지 분석 연구 -공주대학교 사례를 중심으로-)

  • Kim, Hye-Jin;Chung, Ji-Bok;Choi, Jung-In
    • Journal of Digital Convergence
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    • v.17 no.6
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    • pp.349-354
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    • 2019
  • The purpose of this study is to measure and analyze color image scale when viewing the public objects installed in Kongju National University and the installation environment, and preferred colors and color image scale in the color planning. The research was conducted with the analysis of the sculpture installed in the school and the questionnaire for the students. As a result of the study, suggestions were made for points to be considered for user's perception of environmental sculptures in the school and when constructing the sculpture. This study approaches the color of the public environment sculpture installed in the school academically, and proposes factors to be considered in the color planning stage in the future. Therefore, it is expected that this study will provide appropriate guidelines for the installation and planning of the sculpture in the school.