• Title/Summary/Keyword: Relational Performance

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Increasing Salesperson Performance through Relational Penetration Capability: The Implementation of Insurance Service Company Distribution

  • AQMALA, Diana;ARDYAN, Elia;PUTRA, Febrianur Ibnu Fitroh Sukono
    • Journal of Distribution Science
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    • v.19 no.5
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    • pp.35-48
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    • 2021
  • Purpose: This research aims to analyze the influence of relational penetration capability on salesperson performance and the influence of customer orientation, customer knowledge accessibility, and salesperson-customer relationship quality on the relational penetration capability of the insurance service industry in Central Java. Research design, data, and methodology: This explanatory research involved 211 respondents. Path analysis was used to analyze the primary data obtained. Results: The customer orientation positively influences relational penetration capability and customer knowledge accessibility which can improve salesperson performance. The salesperson-customer relationship quality shows a positive impact on the salesperson's relational penetration capability, salesperson performance, and relational penetration capability which will lead to an improved salesperson-customer relationship. Higher knowledge levels of customer necessity have important implications for a salesperson's capability of finding potential customers and of fulfilling customers' requirements through careful analysis of necessity. Conclusions: The salespeople should be capable of building and maintaining a good relationship with their customers as an indication that salespeople of Insurance Service Company Distribution in Central Java have good performance.

The Moderating Effects of Organizational Characteristics on the Relationship between Relational Characteristics and Performance in ASP Services (조직특성과 관계교환특성이 ASP 서비스 성과에 미치는 상호작용효과 분석)

  • Chung, Young-Soo;Jung, Chul-Ho
    • Journal of Information Technology Applications and Management
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    • v.13 no.4
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    • pp.13-39
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    • 2006
  • The primary purpose of this study is to examine the interaction effects of organizational characteristics as contextual variables on the relationship between relational exchange characteristics and ASP service performance. The effect of relational exchange characteristics on ASP service performance has been also investigated. For this purposes, we developed a research model based on the literature reviews of ASP services, relational exchange theory, and contingency theory. A total of 106 usable survey responses from companies using ASP services has been analyzed in the study. The findings indicate that (1) flexibility and partnership had a positive influence upon noneconomic profit, (2) information sharing had a positive influence upon economic profit, (3) organizational size and IS maturity had a partial moderating effect on the relationship between relational exchange characteristics and ASP service performance, and (4) the subgroup analysis, conducted to determine the exact nature of interaction effect, reveals that the relationship between relational exchange characteristics and noneconomic profit is significantly stronger with a high level of organizational size than with a low level, and that the relationship between relational exchange characteristics and economic profit is significantly stronger with a low level of IS maturity than with a high level.

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An Empirical Study on the Importance of IT Governance Commitment in IT Service Management for Outsourcing Performance (아웃소싱 성과를 위한 IT 서비스 관리에서 IT 거버넌스 커미트먼트의 중요성에 대한 연구)

  • Lee, Jong Man;Koo, Chulmo;Nam, Ki-Chan
    • Knowledge Management Research
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    • v.11 no.3
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    • pp.31-45
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    • 2010
  • IT outsourcing studies have centered on the separate effect of formal contract and relational trust on IT outsourcing performance. In addition, previous studies ignored the importance of the relational capability that combine the formal contract and partnership can be able to deliver IT outsourcing effects. In this paper, we propose an IT governance commitment as a mediated role between relational capability and IT outsourcing performance. We collected data from 143 client companies of IT outsourcing and analyzed it using the PLS method. Our findings are revealed as following: At first, relational capability significantly and directly influence IT governance commitment as well as indirectly through formal contract and partnership. Secondly, IT governance commitment mediate between relational capability and IT outsourcing effect, and in turn affect IT outsourcing performance. The results and implications are further discussed.

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EMPIRICAL ASSOCIATIONS BETWEEN INTELLECTUAL CAPITAL AND PERFORMANCE OF ARCHITECTURE FIRMS

  • Chung-Fah Huang;Li-Ren Yang
    • International conference on construction engineering and project management
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    • 2009.05a
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    • pp.1023-1029
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    • 2009
  • Intellectual capital is one of the most valuable assets of any enterprise. This empirical investigation examines the causal relationship between intellectual capital and the performance of architecture firms. More than 100 architecture firms across Taiwan have each been assessed for the levels of human capital, structural capital, relational capital, and business performance. The results suggest that the architecture firms exhibit higher levels of relational capital. However, the firms indicate relatively low levels of human capital. Additionally, the results from the correlation analysis suggest that all the four measures (human capital, structural capital, relational capital, and business performance) are highly correlated. The findings from the path analysis also indicate that human capital may influence the performance of architecture firms via structural capital and relational capital.

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구매자.판매자간 거래관계의 특성이 관계성과에 미치는 영향 : 관계규범과 관계투자를 중심으로

  • 김종훈
    • Journal of Distribution Research
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    • v.4 no.1
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    • pp.71-92
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    • 1999
  • The basic purpose of this study is to investigate how the traits of the buyer-seller transaction-relationship relate to relationship performance, including relationship performance explicitly in the proposed model. The traits examined include relational norm, formalization, market uncertainty, and relationship investment. It is hypothesized that relational norm and formalization have positive impacts on relationships performance while market uncertainty has a minus impact. In addition, it is hypothesized that relational norm has a positive moderating impact on the effect of relationship investment--the investment and efforts for maintaining a relationship to relationship performance. A mail-survey to the manufacturers of machinery and equipment about their relationships with the parts suppliers was performed. Data provided a strong support for the hypotheses. As hypothesized, relationship performance and formalization generally had positive impacts on relationship performance and formalization generally had positive impacts on relationship performance while market uncertainty showed negative impacts. Also, there is a good evidence for the positive moderating effect of relational norm to the impact of relationship investment on relationship performance.

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The effect of Buyer's Leadership on Vendor's Relational-orientation and SCM performance (공급체인리더십이 SCM 성과에 미치는 영향)

  • Kim Sang-Jo
    • Management & Information Systems Review
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    • v.11
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    • pp.111-135
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    • 2002
  • Since companies are increasingly aware of the importance of upstream and downstream organizations to their performance, companies' leaders would also like to influence operations with supply chain partners. This paper aims to study the SCM performance and the influencing factors, that is Buyer's leadership and Vendor's relationship-orientation. Also, I try to examine the mediating effect of relationship-orientation between leadership and SCM performance. The results of this study can be summarized as follow; (1) The charismatic trait and individual consideration in transformational leadership factors, and contingent reward in transactional leadership factors positively effected to the relational-orientation. But intellectual stimulation and management-by-exception did not effected to relational-orientation. (2) Only contingent reward in transactional leadership factors was significantly related to the SCM performance. (3) Relational-orientation mediated between SCM leadership and SCM performance.

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The Performance of Franchisees from the Franchisor's and Franchisee's Intangible Assets

  • Kim, Young-Ho;Bae, Il-Hyun;Kim, Janghyun
    • Journal of Distribution Science
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    • v.16 no.4
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    • pp.35-47
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    • 2018
  • Purpose - This study seeks to find out the factors affecting the performance of franchisees from the franchisor's and franchise's intangible assets. In order to explain the process, this study explores the concept of LMX, Relational Capital, and Decision Rights Delegation. Research design, data, and methodology - To verify the proposed hypotheses, a questionnaire survey was conducted for franchise store owners, and to test the hypotheses, structural equation modeling was established. Results - First, franchisor's intangible assets affect the quality of LMX, but don't affect the relational capital. And the quality of LMX affects the relational capital. In addition, "the effect of delegation of decision rights on relational capital" and "the effect of relational capital on franchisee's performance" were significant. However, the effect of delegation of decision rights on franchisee's performance wasn't significant. Second, the intangible assets of the franchise have a positive effect on the quality of the LMX and the degree of delegation of decision rights, and the quality of the LMX has a positive effect on the delegation of decision rights. Conclusions - This study would suggest operational implications for the formation of vertical and horizontal relationships and the cooperation between the main members of the franchise business.

The Effects of the Relational Exchange with eMarketplace on the Purchasing Performance (e마켓플레이스에서 관계교환수준이 구매업무성과에 미치는 영향)

  • Kwon, Sun-Dong;Ahn, Joong-Ho;Yang, Hee-Dong
    • Asia pacific journal of information systems
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    • v.13 no.3
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    • pp.173-193
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    • 2003
  • As the interest in the business-to-business(B2B) electronic commerce is increasing, some companies are participating in the B2B eMarketplaces(electronic marketplaces). The eMarketplace has an effect on the method of B2B transactions or the purchasing performance. The academy and the industry are focused on the cause and the result of this effect. The purpose of this research is to analyze the effects of the relational exchange with eMarketplace on the purchasing performance, considering the supply externality and system integration as intervening variables. This study investigates the second-order effect of eMarketplace in which the degree of improvements in two aspects of purchasing activity(price reduction, purchasing efficiency) depends on the degree of the relational exchange with eMarketplace, namely, the governance of eMarketplace. Our hypotheses on this second order effect were supported. We found that the higher the relational governance, the lower in price reduction, and the better in purchasing efficiency. In more details, the high relational governance lowers the supply externality, and in turn deteriorates the improvement in price reduction. Meanwhile, the high relational governance accelerates the information system integration, and brings the better purchasing efficiency. Our findings suggest that organizations can improve their purchasing activities better if they choose the appropriate eMarketplace governance.

The Effect of Service Emotional Experience on Relational Performance in the Family Restaurant (패밀리 레스토랑의 서비스 감성체험이 관계적 성과에 미치는 영향)

  • 이은수;정원희
    • Culinary science and hospitality research
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    • v.9 no.3
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    • pp.197-211
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    • 2003
  • It is widely agreed that customers' purchase are strongly influenced by their emotions. despite the obvious importance of eliciting positive emotional responses from customers, we find no record that family restaurants have ever measured or used customers' emotions as a management tool. This study aimed to verify the importance of the customers' emotion in the relational performance of family restaurant business. In order to achieve the object of the study, the effect of emotional factors on service satisfaction, revisit, word-of-mouth were analysed. The data were collected from 450 customers who had visited five family restaurants in Seoul more than once during the last three months from September 20 to October 5, 2002. Emotional variables in service experience process were grouped as three factors; in the middle of having food, in entering and leaving restaurant and in the waiting line. It is proved that customers had different emotions in each process of family restaurant service experience. Multiple regression analysis was employed to explore the influence of three emotional factors on relational performances such as satisfaction, revisit and word-of-mouth. It was found that customers were influenced by emotional factors in entering and leaving restaurant, secondly influenced in the waiting line and least influenced in the middle of having food. Finally, the findings indicated that customers' emotional factors in whole service experience process from entering to leaving the restaurant should be successfully cared by service staff. Future research is recommended to find out which specific emotional factors affected on relational performance of family restaurant.

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The Impact of Enviromental Uncertainty and Logistics Resources Capabilities on Logistics Performance through Relational Norms and Logistics Service in the Industrial Products (산업재 물류에서 환경 불확실성과 물류자원역량이 관계규범과 물류서비스를 통하여 물류성과에 미치는 영향)

  • Chun, Dal-Young;Kim, Hong-Sun
    • Asia Marketing Journal
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    • v.8 no.1
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    • pp.105-132
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    • 2006
  • The major purpose of this study is to investigate the impact of environmental uncertainties and logistics resources capabilities mediated by relational norms and logistics services on logistics performance in the industrial products. The 272 data were collected from the key informants who were working at the logistics-related departments in the H Heavy Industries & Construction and HSD Engine. The following results were verified using structural equation modeling. First, environmental uncertainties such as dynamism and heterogeneity unexpectedly had insignificant effects on relational norms such as information exchange and flexibility and logistics services such as product availability and on-time delivery. Second, logistics resource capabilities showed unique effects based upon its component's characteristics. For example, Logistics Information Systems did not have direct impact on logistics services but had indirect effect on logistics services via relational norms. On the other hand, logistics resources such as logistics specific assets and transportation service competencies had direct impact on logistics services but not on relational norms. Third, relational norms between transaction partners significantly affected logistics services but had insignificant effects on logistics performance such as logistics costs reduction and delivery qualities. Fourth, consistent with several studies, excellent logistics services between industrial purchaser and suppliers based upon relational norms did have significant effect on logistics performance such as delivery consistency and delivery qualities. Finally, the empirical results in this study could be strategic logistics management guidelines based upon the theoretical relationships among the environmental uncertainties, logistics information systems, logistics resources, relational norms, logistics services, and logistics performance.

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