• Title/Summary/Keyword: Review spam detection

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Finding Rotten Eggs: A Review Spam Detection Model using Diverse Feature Sets

  • Akram, Abubakker Usman;Khan, Hikmat Ullah;Iqbal, Saqib;Iqbal, Tassawar;Munir, Ehsan Ullah;Shafi, Dr. Muhammad
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.12 no.10
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    • pp.5120-5142
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    • 2018
  • Social media enables customers to share their views, opinions and experiences as product reviews. These product reviews facilitate customers in buying quality products. Due to the significance of online reviews, fake reviews, commonly known as spam reviews are generated to mislead the potential customers in decision-making. To cater this issue, review spam detection has become an active research area. Existing studies carried out for review spam detection have exploited feature engineering approach; however limited number of features are considered. This paper proposes a Feature-Centric Model for Review Spam Detection (FMRSD) to detect spam reviews. The proposed model examines a wide range of feature sets including ratings, sentiments, content, and users. The experimentation reveals that the proposed technique outperforms the baseline and provides better results.

Performance Evaluation of Review Spam Detection for a Domestic Shopping Site Application (국내 쇼핑 사이트 적용을 위한 리뷰 스팸 탐지 방법의 성능 평가)

  • Park, Jihyun;Kim, Chong-kwon
    • Journal of KIISE
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    • v.44 no.4
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    • pp.339-343
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    • 2017
  • As the number of customers who write fake reviews is increasing, online shopping sites have difficulty in providing reliable reviews. Fake reviews are called review spam, and they are written to promote or defame the product. They directly affect sales volume of the product; therefore, it is important to detect review spam. Review spam detection methods suggested in prior researches were only based on an international site even though review spam is a widespread problem in domestic shopping sites. In this paper, we have presented new review features of the domestic shopping site NAVER, and we have applied the formerly introduced method to this site for performing an evaluation.

Incremental SVM for Online Product Review Spam Detection (온라인 제품 리뷰 스팸 판별을 위한 점증적 SVM)

  • Ji, Chengzhang;Zhang, Jinhong;Kang, Dae-Ki
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2014.05a
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    • pp.89-93
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    • 2014
  • Reviews are very important for potential consumer' making choices. They are also used by manufacturers to find problems of their products and to collect competitors' business information. But someone write fake reviews to mislead readers to make wrong choices. Therefore detecting fake reviews is an important problem for the E-commerce sites. Support Vector Machines (SVMs) are very important text classification algorithms with excellent performance. In this paper, we propose a new incremental algorithm based on weight and the extension of Karush-Kuhn-Tucker(KKT) conditions and Convex Hull for online Review Spam Detection. Finally, we analyze its performance in theory.

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A Crowdsourcing-Based Paraphrased Opinion Spam Dataset and Its Implication on Detection Performance (크라우드소싱 기반 문장재구성 방법을 통한 의견 스팸 데이터셋 구축 및 평가)

  • Lee, Seongwoon;Kim, Seongsoon;Park, Donghyeon;Kang, Jaewoo
    • KIISE Transactions on Computing Practices
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    • v.22 no.7
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    • pp.338-343
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    • 2016
  • Today, opinion reviews on the Web are often used as a means of information exchange. As the importance of opinion reviews continues to grow, the number of issues for opinion spam also increases. Even though many research studies on detecting spam reviews have been conducted, some limitations of gold-standard datasets hinder research. Therefore, we introduce a new dataset called "Paraphrased Opinion Spam (POS)" that contains a new type of review spam that imitates truthful reviews. We have noticed that spammers refer to existing truthful reviews to fabricate spam reviews. To create such a seemingly truthful review spam dataset, we asked task participants to paraphrase truthful reviews to create a new deceptive review. The experiment results show that classifying our POS dataset is more difficult than classifying the existing spam datasets since the reviews in our dataset more linguistically look like truthful reviews. Also, training volume has been found to be an important factor for classification model performance.

Survey on Fake Review Detection of E-commerce Sites (전자 상거래 사이트의 가짜 리뷰 판별 기법 조사)

  • Ji, Chengzhang;Zhang, Jinhong;Kang, Dae-Ki
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2014.05a
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    • pp.79-81
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    • 2014
  • People increasingly rely on sources of information from E-commerce reviews. Product reviews is an important determinant of potential customers' buying choices. They are also utilized by product manufacturers to find problems of their products and to collect competitive intelligence information about their competitors. Unfortunately, it is well-known that many online product reviews are not made by genuine costumers of products. Reviewers could write some undeserving positive reviews to promote or fake negative reviews to defame some certain product, and we call them fake product reviews. Fake product review detection makes an attempt to detect fake reviews and removes them to restore the truthful ones for readers. To the best of our knowledge, there is still less published study on this problem. In this paper, we make a survey and an attempt to give a brief overview on fake product review detection. The related work of fake product review detection is presented including web spam and spam email. Then some methods to detect fake reviews are introduced and summarized. The trend of fake product review detection is concluded finally.

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Mobile Botnet Attacks - an Emerging Threat: Classification, Review and Open Issues

  • Karim, Ahmad;Ali Shah, Syed Adeel;Salleh, Rosli Bin;Arif, Muhammad;Noor, Rafidah Md;Shamshirband, Shahaboddin
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.4
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    • pp.1471-1492
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    • 2015
  • The rapid development of smartphone technologies have resulted in the evolution of mobile botnets. The implications of botnets have inspired attention from the academia and the industry alike, which includes vendors, investors, hackers, and researcher community. Above all, the capability of botnets is uncovered through a wide range of malicious activities, such as distributed denial of service (DDoS), theft of business information, remote access, online or click fraud, phishing, malware distribution, spam emails, and building mobile devices for the illegitimate exchange of information and materials. In this study, we investigate mobile botnet attacks by exploring attack vectors and subsequently present a well-defined thematic taxonomy. By identifying the significant parameters from the taxonomy, we compared the effects of existing mobile botnets on commercial platforms as well as open source mobile operating system platforms. The parameters for review include mobile botnet architecture, platform, target audience, vulnerabilities or loopholes, operational impact, and detection approaches. In relation to our findings, research challenges are then presented in this domain.