• The Journal of the Korea Contents Association
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• v.14 no.1
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• pp.409-422
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• 2014

This paper examined the influence of employees' social regard toward the customers, such as, overall service quality, service satisfaction, and service loyalty. The paper proves that the high contact beauty services and the low contact fast-food services have different customer satisfaction level depending on the employees' social regards. A survey study was conducted to collect the data with the actual service purchasers at domestic beauty services and fast-food services. Analysis of structural equation modeling with Amos 18.0 was performed to test the research hypothesis. The results of the study are as follows: First, social regard has positive influences on service quality, service satisfaction, and service loyalty. Second, Social regard has more effect on service satisfaction in a high contact beauty services than in a low contact fast-food services. This paper contribute to identify the effects of employees' social regard on service satisfaction, by comparing the effects on service satisfaction between high and low contact services.

• Journal of the Economic Geographical Society of Korea
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• v.21 no.3
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• pp.254-269
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• 2018

The aim of this paper is to identify the components of the sustainable regional ecosystem of social economy enterprises (hereafter 'regional ecosystem'), and to explore the principles of reciprocity, regard and public policy, which have a fundamental impact on the development of such regional ecosystem. The regional ecosystem is an interactive system of the stakeholders who are related to the process of planning, producing, distributing and selling goods and services, and the agents who maintain and spread their social value orientation. This system operates through the interaction of 'local network (business relations and social relations)', 'intermediary organization' and 'public role.' On the basis of the conceptual framework on the regional ecosystem, the result of the in-depth analysis on the case of Gorang-erang Coop shows the interaction of reciprocity and public policy with respect to regard within the context of a characteristic of the regional ecosystem.

• Journal of the Korean Society of Clothing and Textiles
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• v.27 no.7
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• pp.746-757
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• 2003

The purpose of this study was to investigate the internet perceived risk segments in regard to clothing benefits sought, internet shopping attitude, and internet purchase intention. The subjects used for the study were 210 male and 338 female college students. The internet perceived risk consisted of size/defect risk, social psychological risk, privacy risk, delivery risk, and price risk. The clothing benefits sought had impression improvement, fashion, individuality, figure flaws compensation, and comfort factors. The results showed that consumers were segmented by four groups based on internet perceived risk factors : 1) privacy risk group, 2) size risk group. 3) low risk group, and 4) price/social psychological risk group. The four segmented groups differed in regard to clothing benefits sought, internet shopping attitude, and internet purchase intention. For example, in regard to clothing benefits sought, the price/social Psychological risk group sought fashion more than other groups. The low risk group considered figure flaws compensation benefit less important than other groups. Concerning internet shopping attitude, the low risk group had more favorable altitude toward trust, safety, diversity, exchange/return attributes of internet shopping than other groups. The privacy risk group had more favorable attitude toward convenience and price attributes of internet shopping. Regarding internet purchase intention, the low risk group had higher intention to purchase formal, casual, and sportswear. The size risk group had higher intention to purchase fashion accessories. Further group differences and implications of the results were discussed.

• Journal of the Korean Operations Research and Management Science Society
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• v.29 no.1
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• pp.127-146
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• 2004

While 'Computer self-efficacy' is widely studied In the social science field with regard to the training effectiveness, little research has focused on clarifying the role of 'needs' in relation to self-efficacy and outcome expectations. in this regard, this study investigated the effects of 'needs to learn computer shills,' extending the social cognitive theory. A survey instrument was adopted and modified from previous studies to measure behavioral modeling, prior experience, Perceived computer self-efficacy, Perceived needs to learn computer skills and outcome expectations. A total of 209 practitioners were surveyed in this study. As a result, most part of the social cognitive theory was again Proven to be effective, and the 'needs to learn computer skills' was proven to be significant as a moderating variable between computer self-efficacy and outcome expectations. Implications of the research were discussed, and further studies were suggested at the end.

• Korean Journal of Social Welfare
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• v.49
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• pp.62-94
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• 2002

The purpose of this study is to understand the current state of social activist behavior of social workers, and to confirm the historic concern within social work that the continued striving to become more professionalized will decrease or destroy its commitment to social activism and to serve for the poor. Concerned with first question, this study, based on survey data, finds that social worker's activist orientation is not low, but their level of actual participation is not high, and they favor a consensus strategy rather than conflict one. In regard to the relationship between professionalization and social activism, it is found that professionalization variables are not a consistent predictor in explaining social workers' activist behavior. Rather social workers' socio-economic characteristics variables and the kinds of agency and client they are working for are found to be more important factors. So it cannot be said that professionalization is not compatible with social activism as far as this study is concerned.

• Proceedings of the Korea Society of Information Technology Applications Conference
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• 2005.11a
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• pp.139-142
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• 2005

Recently research interest in Knowledge Management (KM) has grown rapidly. Companies regard intellectual capital as important asset and strive to deploy KM in an organization to gain a competitive edge. Many organizations currently engage in knowledge management in order to leverage knowledge both within their organization and externally to their shareholders and customers. Most of the previous research related to KM are dedicated to investigate the role of information technology in extracting, capturing, sharing, coverting organizational knowledge. Knowledge workers, however, are paid less attention though they are the key players in KM activities such as knowledge creation, dissemination, capture and conversion. We regard knowledge workers as a major component of KM and starting point of understanding organizational knowledge activities. Therefore we adopt a method to understand and analyze knowldge workers' social relationships. In this paper we investigate Social Network Analysis (SNA) as a tool for analyzing knowledge network. We introduce the basic concept of SNA and suggest a framework for implementing knowledge network by explaining how SNA can be used for analyzing knowledge network. We also propose a numerical method for identifying knowledge workers using SNA after classifying knowledge workers. The suggested method is expected to help understanding key knowledge players within an organization.

• Journal of the Korean Home Economics Association
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• v.41 no.4
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• pp.57-69
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• 2003

This study focused on individual differences in social support among older adults. The purposes of this study were to investigate sex and age group differences in social support and to examine the effects of intergenerational social support on life satisfaction among the rural elderly. Data were from 545 elderly over 60 years of age living separately from adult children in the rural area. With regard to sex differences in support exchanges, no significant differences were found in support-giving and support-receiving. Men reported giving more financial support to children than women, while women reported receiving more financial support from children than men. With regard to age group differences in support exchanges, there was less support-giving in older age group. Older parents in their 60s reported giving more financial, instrumental, and emotional support and receiving less financial support than the group of age 70＋ Regression analyses showed that life satisfaction of both men and women was affected by support size and the frequency of contact with children. Giving financial and instrumental support was significantly associated with life satisfaction of men, but giving and receiving each type of social support had no effects on life satisfaction of women. Life satisfaction of parents in their 60s was found to be positively associated with support size, giving financial support and receiving emotional support, and negatively associated with giving instrumental support. In the group of age 70＋, the frequency of contact with adult children and giving financial support had positive influences on life satisfaction.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.17 no.1
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• pp.99-113
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• 2006

As society has more interest in reading activities, it has become possible to secure social value of libraries through the promotion of reading. In this regard, the study aimed to analyze social tasks that the libraries face and suggest concrete methods through bibliographical examination. Currently, various regions of the nation have an increasing interest in libraries, particularly, children's libraries. The public libraries can expand their social roles by meeting these social requests. As a variety of activities by the public libraries to promote reading have helped people recognize the importance of libraries, more aggressive reading promotion activities are considered to help expand the roles of the public libraries and secure social base. Accordingly, the libraries need to take the initiative in implementing various measures by establishing a committee to adjust various reading promotion activities in the government and the public and private sectors, coming up with legal base, pursuing development of voluntary reading promotion programs, establishing an information network for reading and books, publishing book reviews, leading campaign for reading and reading promotion activities, supporting reading at home and expanding award system with regard to the promotion of reading.

• Korean Institute of Interior Design Journal
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• v.14 no.5 s.52
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• pp.177-184
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• 2005

It is expected that the need of a social welfare hall gradually arise in our community, since we regard the meaning of social welfare as a right which all of the people should have as guardians of the weakest members. Today, ambiguous guidelines on architectural plan of the social welfare hall, which are still not suitable for function and role of this hall, and are not corresponded with architectural design from the early design phase, are proposed in our design competition, because these kinds of halls have not been often built according to functional requirements of the social welfare. Therefore, this study proposes an architectural strategy that should be considered before designing a new social welfare hall, through an analysis of spatial usage in operation programs of various newly-built halls in Korea.

• Journal of Information Technology Services
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• v.12 no.3
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• pp.127-149
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• 2013

Is the social web environment in which production, distribution and consumption of information occurs from users an environment where manifestation of collective intelligence is easily made? Or is the social web environment a condition that incites people to depend on the groupthink due to biased information? It is important to conduct empirical studies on the possibility of social media as a tool of collective intelligence under the situation where conflicting opinions prevail. However, most of the existing studies related to this were limited to an exploratory research rather than an empirical research. In this regard, this study attempted to examine if the social media can perform a part as a platform of the collective intelligence empirically. Based on the experimental results, it can be safely said that the communication methods of social media showed its usefulness in both 'intellectual capacity of the group' and 'problem-solving skill of the group.'