• Title/Summary/Keyword: conformist bias

Search Result 1, Processing Time 0.013 seconds

On the Effect of Extended Human Group Scale in Perception of Group Ratio and Size at Majority-biased Social Learning (인구 집단의 스케일의 확장이 집단 비율 및 집단 크기 지각에 미치는 영향: 다수편향적 사회적 정보 활용을 중심으로)

  • Jaekyung Jang;Dayk Jang
    • Korean Journal of Cognitive Science
    • /
    • v.34 no.1
    • /
    • pp.39-66
    • /
    • 2023
  • New media moved the place of social exchange to the Internet, allowing large groups to communicate in one place beyond the limits of time and space. Recent studies have also reported cases in which human social abilities do not keep up with the expansion of group scale through social media. In this context, current study investigated how human perception of social information is affected by the expansion of the group scale in the context of majority bias. Using Internet-based task, the psychological processes that group ratio and group size are perceived and affect majority-biased social information use were investigated, and whether group scale moderates those processes was examined. The group ratio has a positive effect on the majority bias, and the relationship was partially mediated by ratio perception. Group scale did not moderate the relationship between group ratio and ratio perception. On the other hand, the correlation between group size and majority-biased social information use was not significant. Group scale moderates group size perception. The group size and size perception showed positive correlation under the smaller group scale condition. However under the extended group scale condition, the perceived group size became significantly lower and lost its correlation with group size. These results provide evidence that the psychological mechanism related to group size perception was not properly responding to the expansion of the group scale. Furthermore, the possibility of a specific psychological mechanism for processing group size information and the form of information input specifically accepted by majority bias were discussed from perspective of evolutionary psychology.