• The Journal of the Convergence on Culture Technology
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• v.4 no.1
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• pp.75-84
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• 2018

This study aims to investigate cultural contents planning model by 'The Relation-Approach'. For this, I established conceptual framework of cultural contents, and suggested the General Model of Cultural Sentence Contents Planning: Concept Planning Model(CPM), Signifier Development & Choice Planning Model(SDCPM), Signifier Arrangement Planning Model(SAPM). The importance of culture is found in the importance of perceiving culture derived from the perception of importance of life. As culture is represented way of life constituted in the order of life, perceiving culture is regarded as perception of life in the view of that of cultural contents. Thus, cultural contents planning has not only its necessity and importance but also the meaning of existence in the aspect of being situated at the healthy order of life. Accordingly, A Study on the Cultural Contents Planning Model has usefulness in theory and practice, further more the possibility of attempting for the legitimacy and value contribution to the study of this realm will be accomplished.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.4
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• pp.1885-1894
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• 2014

The purpose of this study was to understand various cultural contents industry and current status for the managerial activities of governmental agencies and business corporations. Moreover, it was to develop model that guides to establish management strategy for future sustained growth. In this study, convenient matrix model was developed. As a result of FGI of experts who works in cultual contents industry, two axes of 'Industry attractiveness' and 'Technology strength' were deduced as main measurement factors and twenty-nine detail factors were deduced. After that those detail factors were deduced through two-time survey aimed cultural contents industry experts. To find out importance of each factor, AHP method was used. This study suggests the model that measure present level of cultural contents industry. Furthermore, we figured out feature each faces of matrix to suggest business strategy guide for future sustained growth. Then we defined the faces of matrix and suggested activities what had to do to governmental agencies and business corporations. We figure out feature of cultural contents industry through this study and contribute management activities of related organization by suggesting business strategic planning model which is not existed until now for cultural contents industry.

• Journal of Korean Society of Rural Planning
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• v.1 no.1
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• pp.75-88
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• 1995

The purpose of this study is to present the direction for scheme cultural rural village. For this purpose, to begin with, the major elements which can be applied to the theory were extracted by the study on the scheme of rural village, and the process and the outcome for renovation of rural village were presented by design proposal for the rural village in the exhibition space of yoonghari in Chungwon-kun, Chungchengpukdo. The study on the scheme of rural village is focused on the spatial organization, the futilities allocation, and the major contents of the case study are as follow : (1) To investigate the constrains and the opportunities of site development by the analysis and the synthesis of the site condition for the case study, (2) To study on the planning theory which can be applied to the site, (3) To establish the planning directions which can be introduced into the site and to choose the rmn model by the comparison and valuation of them, (4) To set up the Master Plan on the basis of the final model In spite of the fact that the method and the contents have a lot of problems, the significance of this study is to present a possibility to renovate the rural village these days, moreover to grope for the opportunities to propagate it.

• Journal of Information Technology Applications and Management
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• v.26 no.3
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• pp.121-134
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• 2019

The Fourth Industrial Revolution has differentiated technologies such as artificial intelligence, IoT(Internet of things), big data, and mobile. As the civilization develops more and more, humanity enjoy the cultural activities more than economic activity for the food and shelter. The platform structure based on the advanced information technology of the present will expand the cultural contents area in a variety of ways. Cultural contents respond sensitively to changes in consumer and will be useful experiences of human activities. Therefore, it should be noted again that the contents industry should not be limited to the discussion of the application of the fourth technology, but should be produced with emphasis on useful experiences of human being. In other words, the discussion of human activities around cultural contents should be focused on how to apply beyond the use of fourth industrial technology. Therefore, it is necessary to analyze the basis of the successful storytelling of the planning stage to connect the fourth industrial technology and human useful experience as a method for developing cultural contents, and to build and propose a model as a strategic method. This study analyzes domestic and foreign cases made by using big data among the visual contents which show continuous increase of consumption among culture industry field, and draws success factors and limit points. Next, we extract what is the successful matching factor that influenced consumer 's consciousness, and find out that the structure of culture prototype has been applied in the long history of mankind, and presents it as a storytelling model. Through the above research, this study aims to present a new interpretation and creative activity of cultural contents by presenting a storytelling model as a methodology for connecting creative knowledge, away from the general interpretation of social phenomenon applied with big data.

• The Journal of the Korea Contents Association
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• v.8 no.12
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• pp.168-175
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• 2008

As the travel industry grows and becomes increasingly more competitive, municipal governments have undertaken great efforts to maximize limited resources and develop their local economies by initiating and developing cultural festivals. Such festivals and events have become an efficient mechanism to enhance their image, increase tourism, and ultimately, stimulate their economy. However, marketing efforts to scale globally typically falter due to various factors: lack of originality, poor quality of contents, and a scarcity of competitive power. Hence, I wish to propose a model for developing cultural semiology and visual literacy, with storytelling utilized as a means of strategically illustrating local cultural festival contents. Subsequently, it is expected that such a model can underpin the importance of developing coherent edutainment content while illustrating the true meaning/value of local festivals.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.9 no.11
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• pp.501-512
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• 2019

The purpose of this study is to explore the necessity and method of the development of modern digital image contents using the story of the literary work 'Guunmong'' by Kim Man-joong. Collective intelligence technique is one of the most recommended. Today, most cultural content development is achieved through the application of digital technology through collaboration of various people from the planning stage to the completion stage. Most prototypes of local cultural contents are developed based on the literary works of artists from the region or background of the region on the works. These local cultural resources can be developed into experiential tourism products and used for the development of local cultural industry. This study first examines the availability of collective intelligence method as a way to effectively develop local cultural contents, and proposes application of image-telling technique and using web-toon characters in digital image contents development. In order to prove the practical applicability of the proposed method, we present an example of cultural contents development of 'Guunmong'. Finally, we propose a new business model based on collective intelligence to develop a system of creation and distribution of the cultural contents through the continuous collaboration.

• Journal of the Korean Institute of Landscape Architecture
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• v.19 no.1
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• pp.61-80
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• 1991

The purpose of this study is to present the design method to embody the cultural heritage and to reproduce the image of Korean Traditional Garden these days. For this purpose, to begin with, the major elements which can be applied to the planning and design were extracted by to study on the prototype of Korean Traditional Garden, and the process and the outcome for reconstruction of traditional garden were presented by design proposal for the Korean Garden in the exhibition space of EXPO '90, the International Garden and Greenary Exposition, Osaka, Japan, 1990. The study on the prototype of Korean Garden is focused on the spatial organization, the facilities allocation, and the gardening technic of traditional garden, and the major contents of the case study are as follow ; (1) To investigate the constraints and the opportunities of site development by the analysis and the synthesis of the site condition for the case study, (2) To study on the planning technic which can be applied to the site, (3) To establish the planning models which can be introduced into the site and to choose the final model by the comparison and valuation of them, (4) To set up the Master Plan on the basis of the final model. In spite of the fact that the method and the contents have a lot of problems, the significance of this study is to present a possibility to reproduce the Korean Traditional Garden these days, moreover to grope for the opportunities to propagate it internationally.

• KIEAE Journal
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• v.7 no.3
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• pp.39-48
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• 2007

The purpose of this study is to suggest the model of rural villages for 21th century guidance-style based on regional Indigenous resources. As a development model on premise environmental sustainability, economic sustainability, social-cultural sustainability, this paper aims to established that accommodate actively change element of village environment that stabilizes local environment and ecosystem on the basis of development model's principle and contents and information area. Through this model development, To makes the national setting an example village and plans the 21th century guidance style farm village continuously is big that study does.

• Journal of the Korea Convergence Society
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• v.6 no.6
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• pp.87-93
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• 2015

Advertisements in modern era are not intended to be consumed only as commercial purposes, but consumed also as cultural and artistic purposes. Advertising contents' success depends on Semiotic codes revealed in advertising texts. Advertising scholar Ozoh (1998) argued that perspectives for advertising are divided into two perspective, one as marketing tool perspective and the other as communication processes perspective. Advertising planning, advertising management, advertising, and advertising evaluation of marketing perspective are significantly different from those of communication perspective. Two perspectives of advertising present various debates on what contents of advertising messages are and how advertising messages are made up. In this research manuscripts, we discuss story telling as communication tool of advertising text in terms of cultural semiotics. That is, meaning value of goods is so well revealed in use value of goods that they satisfy consumers' needs, we analyze how they satisfy consumers' needs in semiotic(symbolic) process. We apply Gremas's semantic model to coffee advertisements in France and Korea, and analyze various differences between differentiation strategies of French coffee advertisements and those of Korean coffee advertisements in terms of semiotic perspective.

• The Journal of the Korea Contents Association
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• v.15 no.2
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• pp.151-162
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• 2015

A theme park is a complex space, in which held is a performance & exhibition event created to make visitors feel fun and a deep impression through a certain theme. Recently, local governments are increasingly planning for theme parks with the aim of local economy revitalization. Accordingly, this paper set up a development model for a Korean culture theme park after deducting success factors for creating a successful theme park through the case of Korean culture theme park. To be concrete, this paper deducted the success factors through literature research and case research as follows: Setting of themes having identity and consistency; programs that can give fun and a deep impression; convenient support facilities reflecting customers' needs; differentiated marketing for progress in customer attraction power; location linked with cultural resources around a theme park and a space for communicating a message; privately-initiated project promotion and the main body of operation; target setting consequent on market segmentation, and demand forecast, etc. A theme park cannot be successfully operated to contribute to local economy revitalization until such success factors should be closely linked and harmonized with each other. In addition, in order for a theme park to make a continued growth, it's required that problems occurring at the operational stage should be endlessly improved, and contents strengthening should be continuously done in line with circumstances of the times and viewers' eye level.