• Title/Summary/Keyword: ending

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An Analysis of Differences on External Reference Price-ending and Consumer Satisfaction in Menu Products (메뉴 상품의 외적 준거 가격 끝수와 소비자 만족의 차이 분석)

  • Na, Tae-Kyun;Kim, Jang-Eix
    • Culinary science and hospitality research
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    • v.13 no.2
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    • pp.123-135
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    • 2007
  • This study intended to determine how price-ending types used for menu products affected consumers' price evaluation and value perception and such behavioral intentions as purchase intention and search intention. The collected data went through statistical processing, including frequency analysis, factor analysis, T-test and ANOVA using an $SPSS/PC^+$ 12.0 statistical package. The results can be summarized as follows: First, as for differences in internal reference price by ending, internal reference price was lower if menu ending was an odd number than it was an even number, which indicates that consumers tend to consider the price of the menu products to be lower if the ending of menu products is an odd number. Second, menu price-ending was found to have significant differences on consumers' purchase intention, search intention, and value perception. But the results of two-way ANOVA showed that price ending by restaurant types had no effect on consumers' search intention and restaurant type. This study suggested a desirable external reference price-ending type for menu products as one of sales promotion strategies to menu products planners and drew up a concrete plan to determine which price-ending type is useful by consumers' personal properties.

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Film: Ending of a Story and an Open Ending (영화, 이야기의 결말과 열린 결말)

  • Kim, Sam-Ryeok
    • The Journal of the Korea Contents Association
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    • v.19 no.7
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    • pp.47-53
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    • 2019
  • This study is an analysis of endings of films and open endings. Particularly, the key of this study is the investigation of the definition and interpretation of open endings. For this purpose, the 'ending' was defined first, and subsequently, endings were divided into 'closed' and 'open' endings with a goal pursuit model of David Howard and Robert McKee. Thus, it was found in this study that the thoughts of an audience as well as the intention of a creator are crucial in defining an ending. Although a story is designed by a creator, its interpretation is at the disposal of an audience in the end, and the audience may take an ending differently depending on their value system or interest in the story, which eventually leads to their own definition of the ending. For sure, a traditional fact is that most of films including those mentioned to have open endings have closed endings, and such a structure of stories will not change significantly in the future. However, the ending of a film designed to have a closed ending may be changed to be open ended depending on the intention of a creator or the thoughts of an audience, and furthermore, the intention of an open ending may not be readily accepted by an audience.

The Interaction Effects between YouTube Branded Contents' Ending Types and Product Involvement on Consumer Responses (유튜브 브랜디드 콘텐츠의 결론유형과 제품관여도의 상호작용이 소비자 반응에 미치는 영향)

  • Kim, YooJung;Kang, Kyung Ho
    • The Journal of the Korea Contents Association
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    • v.20 no.3
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    • pp.10-17
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    • 2020
  • This study examines the interaction effects between branded contents' ending types(happy ending, non-happy ending) and the level of product involvement(high involvement, low involvement) on consumer's negative responses. Results suggest that the level of product involvement had no significant effect on consumer responses since product on video clips was not closely linked to the contents' message. Selective empathy is identified as the happy ending type of branded contents had a greater effect on consumer's negative responses than the non-happy ending type of. It is an apparent new phenomenon shown among the young after 2000s. Moreover, the interaction between contents' ending types and the level of product involvement had a significant effect on consumer's negative responses. Two interaction terms (i.e. happy ending and low product involvement; non-happy ending and high product involvement) are the viable message strategies to weaken the consumer responses in terms of 'dislike'.

Cerebral Activation in production of Korean inflectional and derivational affixes (한국어 굴절 어미와 파생 접사 산출 관련 대뇌 영역)

  • Hwang Yu Mi;Mam Kichun;Kang Myung-Yoon
    • Proceedings of the KSPS conference
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    • 2003.05a
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    • pp.97-100
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    • 2003
  • The present study was planned to investigate the cortical activation correlated with producing morphologically complex Korean verbs by using. fMRI technique. In this study two derivational affixes and two inflectional affixes were selected: pre-final ending and final ending for inflectional affix and passive affix and causative affix for derivational affix. Two Experiment were conducted. The results of two Experiments suggest a possibility that process of pre-final ending is different from final ending.

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Awareness of Funeral Culture and Well-Ending and Policy Implications -Focusing on Seoul Metropolitan City- (장례문화 인식과 웰엔딩의 실천과제 연구 - 서울특별시를 중심으로 -)

  • Lee, Pil-Do;Kim, Hyug-Woo
    • The Journal of the Convergence on Culture Technology
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    • v.4 no.4
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    • pp.67-75
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    • 2018
  • We should step forward from the cremation-centered funeral and consider the well-ending of the diseased from a welfare perspective. Therefore, it is necessary to re-highlight our funeral culture from a welfare perspective and to explore developmental policies in association with the well-ending of the deceased. This study aims to examine the changing history of funeral culture, to identify problems arising in the funeral culture of the Seoul Metropolitan City, and finally present policy and practice implications for funeral culture. We conducted the survey on awareness of funeral culture with recruiting 500 citizens in Seoul City. Well-ending culture is the process which secures human dignity until the last moment of the death and improves the quality of death culture. Systematic approach to well-ending culture will gain the objectives of qualitative improvement of the death. Therefore, the funeral culture paradigm should be shifted for the settlement of funeral culture applicable to aging society. Education for well-ending preparation will give a meaning of life for both the persons waiting for the death as well as the family members. We also should establish funeral facilities as culture welfare facilities where all the generations share.

The Study on Ending Repetition Construction ("-고 자시고"류 어미 반복 구성에 관한 연구)

  • Cho, Mihee
    • Korean Linguistics
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    • v.76
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    • pp.213-241
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    • 2017
  • Korean verb 'Casi-', which is treated as negative element in dictionaries, is actually a placeholder shows indefinite use, and '-ko casiko' construction is understood as a member of a class of 'Ending repetition construction'. However, unlike among others, '-ko casiko' construction is now undergoing developement of its negative polarity. Because of its indefiniteness, '-ko casiko' construction change its meaning into a universal negative when it is used in negative sentences.

A Study of Ending Credit in Animations-Focused on Credit Cookie (극장판 애니메이션의 엔딩 크레딧 양상연구: 쿠키 영상을 중심으로)

  • Park, Sung-Won;Lee, Hye-won
    • Journal of Information Technology Applications and Management
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    • v.27 no.1
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    • pp.187-198
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    • 2020
  • With the development of technology and the creation of an entertainment environment for leisure, various marketing strategies are being used in the film industry. Among them, the use of the credit cookie of ending credits was very effective in producing the series. The ending credit is the time it takes to show the names of the people who made the movie, which is meaningless to the audience. There is a cost to produce a ending credit but It wasn't made because no revenue was generated. The credit cookie was inserted into this ending credit area, which brought new pleasure to the audience. Most of them were epilogue images showing the story behind the movie, NG images showing the NG situation during film production, and In videos mentioned in the movie but not shown in the movie itself. As various ideas about credit cookie were connected with marketing, a series movie and a spin-off foretelling the derivative works after the screening work were produced and have a new meaning. As a result, the time of ending credits, which had no commercial value, became the methodology of the most powerful promotional strategy. Looking at the difference between live-action film and animation in producing such credit cookie, unlike live-action films that edit the remaining parts after shooting, the NG video of the animation has a lot of time and money to produce. So, it hasn't try very well, and it seems to have been actively produced when moving from 2D animation to 3D animation. This is because 3D animation, which has already been modeled, can create new NG scenes by simply adding animating based on the layout of the created scene. Since it is possible to produce an episode movie at a low cost and time, and to use the scenes of the movie after the production, it will be necessary to strategically produce credit cookie for promotion in animation.

Quantitative Analysis of Neurotransmitters in the Endings Presynaptic to Vibrissa Afferent Terminals in the Cat Trigeminal Caudal Nucleus (고양이 삼차신경꼬리핵에서 저역치기계자극수용기 유래 들신경종말의 연접이전종말이 함유하는 신경전달물질에 대한 정량적 분석)

  • Kim, Yun-Sook;Mun, Cheol-Ju;Cho, Jin-Hyun;Bae, Jin-Young;Na, Yeon-Kyung;Bok, Hye-Jeong;Bae, Yong-Chul;Paik, Sang-Kyoo
    • Applied Microscopy
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    • v.42 no.1
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    • pp.9-16
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    • 2012
  • The goal of this study was to identify neurotransmitters in endings (p-endings) presynaptic to low-threshold mechanoreceptive vibrissa afferents in the laminae III/IV of cat trigeminal caudal nucleus (Vc). Rapidly-adapting vibrissa afferents were intra-axonally labeled after electrophysiological identification, and postembedding immunogold staining with antisera against ${\gamma}$-aminobutyric acid (GABA) and glycine was performed, followed by quantitative ultrastructural analysis of p-endings presynaptic to the labeled vibrissa afferent terminals. Sixteen p-endings, which are presynaptic to the HRP-labeled vibrissa afferent terminals, were analyzed in this study: Eight p-endings (50%, 8/16) were immunopositive to GABA but immunonegative to glycine (GABA+ p-ending), and remaining 8 p-endings (50%, 8/16) exhibited immunoreactivity to both GABA and glycine. Bouton volume of the p-endings was not significantly different between the two groups. However, the p-endings differed from each other in relative content of GABA and glycine. These findings suggest that low-threshold mechanoreceptive information conveyed through vibrissa afferent at Vc is presynaptically modulated by GABA and/or glycine, and that degree of presynaptic modulation may differ among each vibrissa afferent terminal.

A Study on the Teaching Method of 21C University Education Paradigm (21C 대학교육 패러다임에 적합한 교수법에 관한 연구)

  • Park, Chun-Myoung
    • The Journal of Korean Institute for Practical Engineering Education
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    • v.4 no.1
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    • pp.51-56
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    • 2012
  • This paper present a teaching method of 21C University Education Paradigm after survey the earlier several effective teaching methods. We discuss the efficient pre-teaching, also we propose several teaching methods for really teaching. And we discuss the efficient ending of teaching. They are as following. : lesson configuration, good usage for first time of teaching, pleasant face-to-face talk, teaching techniques check list, question method, caution item when the teaching ending, etc. Also, we propose the method of ending techniques for teaching ending time. The proposed teaching method is the most efficiency in case of using selective the above mentioned several efficient teaching method.

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A Study on Reexamination of the syllable errors of nasal consonant ending for Chinese learners in the Korean language study (중국인 학습자 비음 종성 /ㄴ/, /ㅇ/ 음절의 발음 오류 재고 -한·중 음절 유형을 통하여-)

  • Zhang, Jian
    • Journal of Korean language education
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    • v.28 no.1
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    • pp.251-268
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    • 2017
  • This study is based on differences of syllable type between Korean and Chinese language pronunciation. For example, Nasal consonant ending 【n】 and 【${\eta}$】 reside in both Korean and Chinese phonetics simultaneously. However, in experiential training, Chinese learners will make errors in pronunciation of the Korean syllable nasal consonant ending like 【n】 and 【${\eta}$】. In the previous research, analysis of pronunciation errors were often based on the perspective of phonological system and combination of the phoneme rules. However, in this study, the analysis is based on the differences between Korean and Chinese syllables category to indicate the cause of pronunciation errors. The main findings of this study indicated that in the process of pronunciation of Chinese, nasal consonant syllable rime and its 【back】 tongue vowel are combined with each other. However, this rule does not apply in Korean pronunciation. Therefore, the Korean syllabic types like "앤, 응, 옹, 앵, 은, 온, 언" also exist in the Chinese language. When theChinese learners pronounce these types of syllables, the combination of the voweland nasal syllable rime rule will be taken, which will result in pronunciationerrors.