• The International Journal of Costume Culture
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• 제13권1호
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• pp.37-41
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• 2010

It is a universal phenomenon for people to establish ideal images of man according to a specific time, society and race. Thus, people have invested endless endeavor to reach the standard of ideal image. Especially, they made efforts to embody the ideal image of man as a perfect human image using appearance feature like a human body and clothing. Shi jing(詩經) is considered as a very valuable source book which reveals the life style, customs, thinking, ideas, and emotion of people of that period. The purpose of this study is to analyze the ideal image of man and woman which ancient Chinese pursued, focusing Shi jing(詩經). The results are as following. The ideal image of man is nice, handsome, dignified, generous and gentle. Besides, he should have adequate sense of humor, tall height. clear eye, broad forehead, moderate and upright behavior, outstanding horsemanship and marksmanship and braveness. Meanwhile, the ideal image of woman was described as gentle, decent, and graceful. Also, she should have tall height, light complexion, pretty hand, long neck, broad forehead, clear eyes, and charming black hair. The ideal beauty of woman included nobility and elegant personality in addition to the good physical appearance.

• 복식문화연구
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• 제9권5호
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• pp.723-733
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• 2001

The purposes of this study were 1) to examine the effects of the difference between actual and perceived body type and body cathexis on satisfaction with fit and 2) to identify the effect of the difference between chronological and ideal age of middle-aged woman on satisfaction with fit of ready-to-wear. For this study, questionnaires were administered to 500 middle-aged woman in Kwangju. Employing 402 respondents, data were analyzed by using $X^2$-test, t-test and Pearson Correlation. The results were as follows; 1) There were significant differences between actual and perceived body types among middle-aged women. Those who were inconsistent with actual and perceived body types had a tendency to perceive themselves to be obeser than actual body. 2) Those who were inconsistent with actual and perceived body types had a lower satisfaction level with apparel fit sites at jacket length, hip width, crotch length and waist width than those who were consistent with actual and perceived body types. 3) Correlation for body cathexis and satisfaction with fit of ready-to-wear was significantly positive. 4) There were significant differences between chronological and ideal ages. 5) Those who were inconsistent with chronological and ideal ages had a lower satisfaction level with apparel fit sites at neckline, shoulder width, bust, sleeve length, sleeve width, Jacket length, waist width, hip width and skirt length than those who were consistent with chronological and ideal ages.

• 복식
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• 제64권7호
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• pp.172-183
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• 2014

The term "new woman" (신여성 [Sinyeoseong], 新女性) refers to an idealized image of contemporary women during the so-called modern period in East Asia. In Korea, these "modern girls" were also referred to as modan (毛斷), or "cut-hair", reflecting changes in appearances that rejected the traditional value system in favor of "the new" in everyday life. Although it was used to refer to the perceived educated leaders of this new period, it also had the negative connotation of referring to frivolous women only interested in the latest fashion. The popular discourse on this "new woman" was constantly changing during this early modern period in East Asia, ranging from male-driven women's movements to women-driven liberal and socialist movements. The discourse often included ideals of what constituted female impeccability in women's domestic roles and enlightened views on housekeeping, yet in most cases the "new woman" was also expected to be a good wife and mother as well as a successful career woman. The concept of the "new woman" was also accompanied by an upheaval in women's social roles and their physical boundaries, and resulted in women repositioning themselves in the new society. The new look was a way of constructing their bodies to fit their new roles, and this again was rapidly reproduced in visual media. Newspapers, magazines, and plays had gained immense popularity by this time and provided visual material for the age with covers, advertisements, and illustrations. This research will explore the fashion of the "new woman" through archival resources, specifically magazines published in the 1920s and 1930s. It will investigate how women's appearances and the images they pursued reflected the ideal image of the "new woman." Fashion information providers, trendsetters, and levels of popular acceptance will also be examined in the context of the early stage of the fashion industry in East Asia, including production and distribution. Additionally, as the idea of the "new woman" was a worldwide phenomenon throughout the 19th and early 20th century, the effect of Japanese colonialism on the structure of Korean culture and its role as a cultural mediator will also be considered in how the ideal image of beauty was sought, and whether this was a western, colonial, or national preference.

• 복식
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• 제51권6호
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• pp.5-24
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• 2001

This paper is intended to explore femininity the ideal beauty of body and the features in fashion pursued in the Fashion system and the Anti-Fashion Movement in the Victorian period, on which the modern fashion is based. For the informative facts needed in this paper, books on history, fashion history, feminism, art history of aestheticism and the ideal beauty of body are referred to. On the part Ⅱ of this paper, the femininity and the ideal beauty of body implied in the Aesthetic Movement and Rational Dress Movement as the anti-fashion movement in the Victorian period will be reviewed. Following are the conclusion : First, the works in Aesthetic Movement mainly include the image of sensual female. The essence of femininity is categorized by cultural value, poetic spirit. appetite for sex and self-expression. The ideal beauty of body pursued in this movement is the beauty of immatured body, which means rejection of maternity as well as appetite for sex in the form of metaphor of the power and enthusiasm of female. The features of Aesthetic Movement emphasize the image of sensual and characteristic woman. These features are expressed in the natural waist line and the vertical H silhouette of high waist, natural exposure of body by means of drapery, simplicity and decency by design without fixed forms and seemingly faded colors. Second, Rational Dress Movement attempted to evaluate the femininity in a different way and ultimately pursued masculinity. Therefore, morality, liberty, intelligence, spirituality, self-control, willingness, which had been believed to exclusively belong to male, are added to the categories of femininity. The ideal beauty of body is expressed in the form of Venus Coelestic which is refined and strong. This symbolizes woman's freeing from the fate of reproduction and subordinate relationship with male, morality, decision of one's own and willingness. The features of Rational Dress Movement represent the image of strong-willed and moral woman in its internal meaning. The features of its fashions represent the concealment of the body, emphasis on activeness in pants without decoration and simplicity in its external form. All these features resulted from the pursuit of masculinity.

• 복식
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• 제57권1호
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• pp.105-117
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• 2007

The purpose of this study is to help the understanding the characteristics in the costumes of men and women throughout the overall acceptance process of 'Naewaebub' in the late 'Chosun Dynasty' in which the notion of 'Naewae' is more prosperous than any other period in Korean history. Originally the distinction between man and woman was not intended to display the high and the low but to show the mutual respect according to each duty. As time goes on, that ideal became gradually changed to heighten the man and lower the women especially in 'Han' period of China. There was the ideal of distinction in the ancient times in Korea. Until 'Koryo Dinasty' the community has the system of blood-tied that put together maternal and paternal. 'Karye' was introduced in the late 'Koryo Dynasty' and accepted to the stereotype of morale in the 'Chosun Dynasty' and there seemed to be 'Samgang' and 'Oryun' at once. Many restrictions was imposed to behavior in women like rules of prohibition in attending the temple and concealment of woman's face and was recognized to rule of distinction between man and woman. Confucian life custom has been settled to Korean society throughout the late 16th century and 17th century and there were some appearances in the housing construction which divide the residences of man and woman. The characteristics in the costume from the avoidance of opposite sexes are clear in the structure of clothes changed from similar style to different style. The examples of those characteristics are as fellows. The costume in man was developed to advanced 'Pyoun-bokkwan' and 'Pyounbokpo' as social action of man prospered. Meanwhile the trousers which had been the same in the man and woman were separated to different trousers between man and woman. The costume life style of woman was changed to using the a hair whirl, hiding the face in the street and overlapping the innerwear under the skirt which was extension of woman's closed life style in late 'Chosun Dynasty'.

• 한국의류학회지
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• 제25권4호
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• pp.817-827
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• 2001

This study tried to investigate whether characteristics of the perceiver and image of ideal woman made differences in the important factors for the selection clothing and the preference of clothing. A poll of 650 men & women between the ages of 20-39 living in Daegu was taken for this study. Factor analysis, cluster analysis, frequency, ANOVA-test, t-test, and $\chi$$^2$-test were implemented with the SPSS-package. The characteristics of clothing types used in this study included: sexy, masculine, feminine, dramatic, elegant-classic, and casual. The results were as follows. 1. In the situation of first impression formation, the characteristics of the perceiver made differences in the selection of clothing types. Women took self-satisfaction and fashion factors to be more important than men, so did persons in their 20s than 30s. And the unmarried took self-satisfaction factor to be more important than the married. 2. Men and women had different images of the ideal woman. Under special situations of first impression formation, such as, formal blind dates on the condition of marriage and casual blind dates, there were differences in clothing preference.

• 한국의류학회지
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• 제30권6호
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• pp.851-858
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• 2006

The human have constantly pursued the beauty through the history. Especially, the pursuit for the beauty of the human's body means that the subject is at one with the object pursued by Ire subject, which so called as the most active behavior of searching far the beauty. However it sometimes shows that human have tried excessively to search for the beauty of the human's ideal body in the history, and to the degree of hurting the body. For example, the corset was eagerly worn by women with the hope of a satisfied silhouette because the slender waist and the busty bosom were demanded as the woman's ideal body at 18C and 19C(the age of Victorian). The purpose of this study was to investigate the corset fashion in 18C, 19C, one of the most aggressive fashions out of the unreasonable fads, using narcissism that Freud mentioned as inside energy called libido. And the reason why to use the theory of narcissism in this study was that fashion as social outcome is thought to be influenced by the environment but the wearing behavior is considered totally private, it is particularly when focused on the excess ive energy, and the scope was limited to the investigation into the source of the energy binding the own body to hurting. The analysis about this craze of a corset with the view of the theory of narcissism as follows. First, women could mold the ideal concretely in surroundings that ideal woman was constituted just to focus on the appearance, moreover, the mother reinforced the narcissism of their offsprings. Also, the society demanded women to be chaste, and did not allowed for women to reveal libido to the external. As a result of this, libido should be ended up concentrating on ego. With this process, it to be difficult for 'ideal ego' impossible for attainment to transfer to compromising product, ego ideal. That is, women did not think entirely to be out of the question to reach the ideal ego, which meant the energy to tight waists was given women.

• 부모자녀건강학회지
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• 제4권1호
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• pp.68-81
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• 2001

This research is to study about the weight-change of a pregnant woman, conditions of the woman and an infant. The weight-change of a mother during pregnancy was observed and that was expressed as the basis on the body mass index of a mother before pregnancy. The effects of weight-changes on both the discomfort, complications of pregnant mother and the condition of an infant were also investigated. Thus we set a purpose that this study would help pregnant woman and an infant to maintain and enhance their health conditions by proper weight control through nursing mediation. This study was performed in a certain hospital of university in seoul from Feb. 1. 2000 to Mar. 31. 2000. We explained the purpose of this study to the hospital institution and obtained consent of investigation. 152 inpatients who were in condition from PA 37 weeks to PA 42 weeks were the subject of this study. The research materials were made through of question paper that inpatients make answer by themselves and investigation paper. The question paper was about general background, weight and height before pregnancy and discomfort of the physical degree. And the investigation paper was about parity, maternal weight(late pregnancy), high pregnancy, delivery method, hemoglobin level, Apgar score, fetal weight. Physical discomfort was measured using the implement made by Kim hae won(1996) (chronbach's ${\alpha}=0.85$). SPSS was used to do statistics for managing and analyzing data. The results of this study were like followings. 1. The mean value of gained weight during pregnancy was about 13.8kg within from 3 kg to 26 kg. Among 152 research candidates, the gained weight of 80(52.6%) candidates remained within an ideal range. But that of 37 candidates(24.3%) became less than the ideal range. Also that of 35 candidates(23.0%) became over than the ideal range. 2. In the investigation of the relation between the weight change of a pregnant woman and her condition, the scores to represent physical discomfort were middle in all candidates. And the physical discomfort of over weight-gained group was more than that of low weight-gained group, but there was no difference in statistics(F=0.234, p=0.791). The weight-changes of pregnant woman didn't have an influence with the high risk of pregnancy(F=0.509, p=0.477). Also, the weight-changes didn't have an influence on delivery method($x^2=3.825$, p=0.148). However, in the investigation of the relation between weight-change and hemoglobin level, the change of hemoglobin level was highest in over weight gained group(F=3.062, p=0.05). 3. In the investigation of the weight-change of pregnant woman and the condition of infant. the weight changes didn't have an influence on both 1 min Apgar score(F=0.157, p=0.855) and 5 min Apgar score(F=0.030, p=0.970) of infant. Also, in the investigation of weight-change of a pregnant woman and weight difference of a infant with Pearson Correlation Coefficient, the weight-change of a pregnant woman affected vastly the weight of a infant. It was also found that the more pregnant woman gained in weight, the more did gain weighty infants. This relation was in net proportion(r=0.256, p=0.001). In conclusion, these results suggest that the weight-changes during pregnancy in Korea women of these days are more increased than that of the past days and individual variation in weight-changes is very high. Also, these results suggest that the changed hemoglobin level of a mother and weight of an infant were meaningfully affected by the weight-changes of a pregnant woman during pregnancy. However, the physical discomfort of a pregnant woman, the high risks of pregnancy, the delivery method and Apgar score of an infant were not affected by the weight-changes during pregnancy. Because the recommendation suggesting the ideal weight-change, used this study, is basis on the subject of American women, therefore, these results also suggest the necessity of such recommendation which is subject to Korean women.

• 한국의류학회지
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• 제21권2호
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• pp.277-285
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• 1997

The prupose of this study were to: (1) Analize the contents o( the cosmetics advertisements, (2) Compare the ideal woman images perceived by women with the women images profected through models used in the cosmetics advertisements, (3) Compare the ideal clothing images perceived by women with the clothing images profected through models used in the cosmetics advertisemtnts, and (4) Study and analise the purchase patterns of the women in theirtwenties. The subjects for this study were selected from students attending the Ewha Women's University. The study was done through video presentation, and questionnaire based on several previous studies, For the analysis of data, SPSS statistical packages were used. The results of emprical studies were summarized as follows: 1, As the result of the analysis of the current cosmetics advertisenents, the copies were mostly sentimental and short, the models mostly were casual dresses and their attitudes were active and natural for the most part. 2. The result of comparison between the images of women shows noticeable difference in that, the women tend to idealize independent intellectual and refined woman where as the models tend to be free, airy, outgoing and cute. 3. The ideal clothing images perceived by women tendto be intellectual, dignified, and neat, while the clothing worn by the models tend to be casual, cute, and sexy, thus showing noticeable discrepancy.

• 한국의류산업학회지
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• 제11권1호
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• pp.140-146
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• 2009

In this study, the ideal human body of adult woman is to express, and the body dimension of the woman model is produced and compared in doll model with the bodily dimension by presenting the body pattern to produce the dolls with the ideal body proportion visually. For the research process, by collecting, comparing and analyzing the body pattern of the currently used embroidery fashion doll, the pattern of body suit that displays the body of women is designed with the size of model with the height of 168cm. This is scaled for 1/4 of its entirety to make the doll of around 40cm and produced the research doll with two revisions. When compared with the ratio of each part of the body for the height of the produced research doll with the bodily ration of the major ratio of the height of the standard bodily size of Size Korea 2004, the ratio of the category of the height is almost consistent, and the width category is shown approximately 80~85%, waist for 75%, thickness category for approximately 90% as the ideal ratio.