• The Journal of the Korea Contents Association
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• v.11 no.2
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• pp.276-286
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• 2011

Recently, many regional governments and national organizations have propelled public art projects as a part of city regeneration project for improvement of living environment and cultural welfare of neglected regions. It is necessary to think of meaning of the public art project in a context of city regeneration, not only in public art discourse. This paper starts from the question if recent public art projects performed in city of Busan during last 5 year was successful in terms of place marketing. This paper tried to revoke to consider public art project in terms of place marketing because it should be utilized ultimately to activate regional economy for the habitants. First, we reviewed theoretical background regarding definition of public art and place marketing, intended effects of public art project, and place marketing strategy. we elicited an analytical framework and analyzed representative 6 cases of recent public art projects performed in city of Busan in terms of requirements of public art project and viability of place marketing. Discussion of the analysis result suggested implications for the future public art project to direct.

• International Area Studies Review
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• v.20 no.4
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• pp.205-225
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• 2016

Many cities have instituted public art projects for the purpose of urban regeneration. The main objective of these projects is to revitalize an abandoned area through the culture of art. This endeavor however, seems to have become standardized, a one-time event, as institutionalized Public Art. The Maeulmisul Art Project has served as a complement to these problems, strengthening local identity and restoring community through use of local assets and artistic contributions of residents. There have also been areas in which the Maeulmisul Art Projects was taken as an opportunity to revitalize an area through linkage with other projects. This study examines the process of the formation of local identity and recovery of community through site-specific art of the Maeulmisul Art Projects. I would like to explore the possibility of implementing regional regeneration through use of the Public Art Project.

• Korean Institute of Interior Design Journal
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• v.24 no.1
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• pp.133-143
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• 2015

This study tried to inquire architectural tendencies in public art projects by analyzing projects and public art works designed by Korean architects. First, it described not only the background and the objectives of this study but also the scope and the methods of it. Second, it gave an overview of public art by explaining the concept, the institutions, and the history of it in Korea. Third, it investigated the contents of public art projects in Korea, in which more than two architectural teams participated, analyzing the tendencies of public art works designed by architects. In order to find the architectural tendencies of public art projects, it analyzed the intentions, the contents and the expressions of architects' art works. In conclusion, this study regarded the architectural tendencies as site-specific, space-experiencing, sheltering, multi-purposeful, contextual, recycling, and eco-friendly.

• 지역과문화
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• v.7 no.4
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• pp.1-20
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• 2020

The purpose of this study is to find methods for building the community in poor residential environments. We analyze the public art project, "The Rose of Sharon Blooms," in Daejeon. To understand the project we interviewed artists, curators, local residents, and visitors, about three aspects of public art: visuality, speciality, and communication with citizens. These stakeholder interviews yielded valuable knowledge and insights: First, artworks created from the residents' recycled junk effectively harmonizes and unifies the citizens and their environment. Second, managing a gallery in the neighborhood symbolically values and explicates the public art project and thus enhanced the local identity. Third, public workshops in the neighborhood provide a venue for local citizens to communicate with visitors about the public arts, which eventually led to the welcoming atmosphere of the community. However, we found relatively little awareness of the need for partnership aspects among our interviewees, which suggests the importance of ongoing cooperation with other arts institutions and researchers to build vital cultural linkages and introduce varied art forms.

• Korean Institute of Interior Design Journal
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• v.23 no.3
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• pp.144-152
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• 2014

This study evaluated how folly is experimented in the contemporary architecture after 30 years when Bernard Tchumi first introduced it to the public by the modern transformation as a garden ornament. First, folly project has been carried out based on the general concept of energizing dwindling cities. However, it has changed to the direction of adding specific programs. Also, along urban regeneration that does not change deterioration of previous structures, Folly changed in the emphasis on readjust existing structure. Second, by having different designers presenting their own follies during the Osaka Expo, folly now has part on visual exhibition element. This has similarity with public art project, yet it could more actively intervene for urban regeneration compared to conventional environment sculpture. Third, folly is experimented as the event-installation art combined form of architecture and art where people could experience the space and enjoy art. Fourth, folly enabled the landscaping of architecture and expanding city planning. Recently Gwangju Folly invited various arts, social, and cultural professionals to converge city design with architecture, landscaping, and other diverse genres.

• Journal of the Economic Geographical Society of Korea
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• v.16 no.1
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• pp.118-134
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• 2013

This paper analyzes the pubic nature of New Genre Public Arts. It is very sensitive to the social issues and supports democracy and communities with the diverse civic participation. Therefore, it is be widely known without doubt that new genre public arts is more public in nature compared to the previous public arts. This research observes the practices of new genre public art and focuses on the problems of the revealing nature of new genre public art through the analysis of the interrelations among government, artists, and the residents by through observation on the , Seoul City Gallery project from October 2008 to January 2009. The implementation of the project is divided into three constituent parts: local government for funding, artists for planning and implementing, and residents. Local government supports and commands the public art works to create more competitive and harmonious city. Artists emphasize the revitalization of community and take the residents as the passive objects of enlightenment. Whereas, the residents hope to use the funds to improve economic conditions. Artists accept the top-down commands of government, whereas residents tend to passively participate and become objects for enlightenment by artists, after all, might be alienated by the project. These kinds of communications and relationships raise the issue of the possibility of failure of public arts projects.

• Korean Institute of Interior Design Journal
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• v.16 no.2 s.61
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• pp.147-154
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• 2007

This study places a great emphasis on the approaches to the space environment we inhabit, which I hope will contribute to generating a number of creative possibilities. Looking into 'site-specificity' which is characteristic by public art in public space method based on Daniel Buren's works 'in situ', this study analyze the relationship between the public space and works of art as a perspective of public art. The characteristics of his 'in situ' works that intervened works exist as space consisting of serial factors not simply art-object, and they suggest 'site Is a work'. The case study of Daniel Buren's public art project represented the results, the site marketing and serves as a guideline for the future of true Art/Space experiments. This study verifies the need for the arts and the space to work together in order to develop more creative and conceptual approaches to innovation and presentation. This cooperation is the continuation of space design by other means.

• Cartoon and Animation Studies
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• s.24
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• pp.199-222
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• 2011

While Korea has actively discussed the fields of comics and animation, with an aim toward public art and publicity for cultural welfare, research on public cultural content for the underprivileged and their regions is in fact lacking. The Korean government has also tried to improve Korea's cultural welfare, but its benefits have failed to be evenly given to the underprivileged. Therefore, we need to take greater interest in the underprivileged and their regions. Korea should work to correct the unbalance among regions in the field of cultural welfare (cultural differences between the capital area and other regions, and between new towns and old), as well as improve the living environments of isolated areas. For this reason, such a public art project should be conducted from two directions. First, the underprivileged living in poor conditions should be allowed to live in clean and cultural environments. And second, public art, comics, and storytelling through animation should be formed with an eye on urban culture. This project aims to focus on improving "the quality of citizens' lives" through creating the unique characteristics and landscape of the city. It will be presented through the use of public art, which presents the elements of the city with charm and vitality. The two directions stated above are our urgent tasks. Public art, comics, and animation storytelling regarding the history, culture, and natural resources of the region will develop with the affection and pride of the citizens, and public art will help create an environment that allows people to discuss their issues. In addition, it will be cultural environments that will allow all citizens to enjoy beautiful streets and events. This project will be an opportunity to realize cultural democracy by pursuing social values such as publicity, communication, equality, and participation.

• The Journal of the Korea Contents Association
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• v.10 no.8
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• pp.198-208
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• 2010

The object of this paper is to observe concepts and forms of public art projects that have been performed so far since 2000 by the domestic Non-Government Organizations (NGO) and the Government. For public art to improve social awareness of practical power to change human life and the environments of social, political, cultural and economic by providing a smooth communication flow to the community and help them reach a new level. Therefore, in this paper, we try to find out the status and diagnosis of domestic public art projects and make recommendations that public art should focus on community not itself for the future direction.

• Journal of recreation and landscape
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• v.12 no.4
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• pp.67-78
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• 2018

Hangang Artpark construction is an enterprise founded in 2018 that involved installing public artworks created by 37 different people (teams) in Hangang Park located in Yeouido and Ichon Park. An iconic public space in Seoul, Hangang Park is turning into an even better public space due to the efforts to change the park into an eco-friendly, cultural-artistic space in tandem with the change in times. The objective of the Hangang Artpark construction business is to augment the environmental and scenic value of Hangang not only to provide a space for leisurely activities but also to revive it as a cultural-artistic area. This is a study of the concept and the design and installation processes of "Thinking of each other", a project by the Hangang Artpark construction business. This art piece has been installed in the wetlands and it trails along Ichon Hangang Park, which was created during the environmental recovery project. The piece consists of sculptures molded into animal shapes that are unique to the location and ecology of the area, displayed in harmony with the park's street furniture. By showing the coexistence of animals that existed in Hangang in the past along with the current inhabitants and the natural enemies of these inhabitants, the piece displays an ecofriendly scene. Moreover, by incorporating this piece into the street facilities of the park, such as gazebos, streetlights, surveillance cameras, and perches, the piece exhibits a different kind of street view compared to the installation style of other conventional environmental artworks. The various sculptures are installed along with the street facilities throughout the trail, rather than in a specific location intended for artworks, thereby achieving harmony with the park scene. In so doing, the piece elicits in the beholder an environment-friendly way of thinking, and at the same time, gives them a sense of calm and pleasure. Further, the paper researches the methods of safely installing art pieces in public spaces and of maintaining these installations.