• 한국의류산업학회지
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• 제21권2호
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• pp.151-162
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• 2019

This study identifies influential factors in regards to the purchase of celebrity fashion hot items and compares these factors in the age groups of teens and twenties. This study surveyed male and female consumers aged 10-20 years old for empirical analysis in July 2018. The study surveyed 322 consumers selected through online convenience sampling. Data were analyzed using SPSS for Windows 19.0, descriptive statistics, reliability analysis, ${\chi}^2$ analysis, regression analysis, ANOVA analysis, Duncan test, and t-test. The results were as follows. First, 87.6% of consumer have purchased celebrity fashion hot items more than once. In particular, female consumers in their 20s with a high fashion product expenditure tend to purchase more celebrity fashion hot items. Clothes and shoes were purchased more by 10-year-old males, shoes for males in their 20s, accessories for 10-year-old females female, and bags and accessories for female in their 20s. Second, there were no significant differences for those aged 10-20 years old in purchase satisfaction for celebrity fashion hot items according to age, gender, income, and fashion product expenditure. Consumers' awareness on corporate marketing intention to celebrity fashion hot items was higher among women in their 20s than men in their teens and twenties; in addition, the expenditure on fashion products also increased. Third, factors affecting the purchase of celebrity fashion hot items among teens and twenties were different according to age and gender. A higher need for identification for teenage male resulted in: lower media dependency, higher product involvement, fashion conformity, fashion innovativeness for 20s males, higher product involvement for 10s and 20s females, increased intention to purchase tended. This study provides consumer information and fashion item information that can be utilized in advertisement and promotion strategies for fashion companies that seek to perform celebrity marketing strategies that target consumers aged 10-20 years old.

• 한국안광학회지
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• 제5권1호
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• pp.187-192
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• 2000

소프트 콘택트렌즈를 착용하고 있는 한국인 여대생을 대상으로 이들의 소프트 콘택트 렌즈 학용에 관련된 각종 문제점을 비교분석한 것이다. 본 연구의 결과는 다음과 같다. 1. 대부분 소프트렌즈의 구입은 안경원이다. 2. 대부분 소프트 콘택트렌즈 착용의 동기는 안경 사용의 불편함이다. 3. 대게 렌즈 사용의 만족도는 중등도이다. 4. 렌즈 교체의 주요 원인에 대해서 10대는 렌즈의 손상이며 20대는 사용기간의 만기이다. 5. 하루 중 렌즈 사용의 기간에 대해서 10대는 10시간 이상이며, 20대는 7시간에서 10시간 사이이다. 6. 콘택트 렌즈 관리와 처방의 어려움에 대해서는 10대는 세척과 저장을, 20대는 세척과 소독이다. 7. 렌즈 취급의 주요 어려움에 대해서 10대는 렌즈 제거와 렌즈 케이스 소독을, 20대는 관리용액의 취급과 렌즈의 삽입이다. 8. 렌즈의 삽입중 가장 어려운 사항에 대해서 10대는 눈에 렌즈의 걸림과 두려운 감정이, 20대는 두려운 감정이다. 9. 렌즈 제거시 어려움에 대해서는 눈의 개안 유지가 대부분이다. 10. 렌즈 착용중 가장 불편한 사항은 충혈, 이물감, 동통 등이다. 11. 렌즈 착용의 장점에서 10대는 주로 안경 불편함이며, 20대는 미용이다.

• 디지털융복합연구
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• 제15권1호
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• pp.277-285
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• 2017

본 연구의 목적은 그간 국내에서 연구된 다문화 가정 청소년에게 적용한 중재 프로그램을 객관적이고 실증적인 방법으로 일반화함과 동시에, 향후 중재 프로그램 설계 시 체계적이고 실질적인 기초자료를 제시하고자 연구하였다. 이에 본 연구는 다문화 가정 청소년에게 적용한 중재 프로그램을 2008년부터 2014년까지 국내 석 박사 학위논문, 학술지 논문 중 29편을 선정하여 메타분석을 실시하였다. 연구결과는 프로그램 유형에서 사회적응 프로그램, 연구대상은 중학생, 총회기는 8회기 이하, 주회기는 주 3-5회, 집단크기는 21-30명으로 진행했을 때 효과크기가 가장 높은 것으로 나타났다. 종속변인은 협력관련변인이 심리관련변인 보다 효과크기가 높은 것으로 나타났다. 본 연구는 다문화 가정 청소년 프로그램을 통합적, 객관적으로 분석한 연구라는데 의의가 있으며, 실천현장에서 다문화 청소년 중재프로그램 효과를 최대화 할 수 있는 근거자료로 활용될 것으로 기대한다.

• 디지털융복합연구
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• 제13권7호
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• pp.359-366
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• 2015

미디어 융합 시대에 청소년들의 미디어 중독은 심각한 사회문제가 되기 시작하였고, 부모들은 올바른 자녀 양육을 위해 자녀들의 TV나 인터넷 사용을 제한하거나, 국가차원에서 다양한 정책 및 법률 등이 추진되어 왔다. 그러나 스마트폰이나 태블릿 PC 등 개인화된 미디어 장비가 보편화된 최근의 미디어 환경은 심화되는 중독 현상을 기존의 방법으로 과연 해결할 수 있는지에 대해 의문을 제기한다. 이에 본 연구에서는 가정 내 미디어에 통제가 청소년들의 미디어 이용 행태와 청소년들의 정서에 어떠한 영향을 미치고 있는지를 탐색적으로 살펴보았다. 884명의 10대 청소년들을 대상으로 분석을 수행한 결과 가정 내 미디어에 대한 통제 유무는 청소년들의 미디어 이용 시간에 유의한 영향을 미치지 않고 오히려 과도한 통제는 청소년들의 부정 정서 형성에 영향을 미치는 것으로 나타났다. 이러한 연구 결과는 최근 미디어 환경에서는 가정 내의 개별 미디어 이용 통제가 더 이상 효과적이지 않고 청소년들의 미디어 중독 예방을 위해 가정이나 국가 차원에서 새로운 노력이 필요함을 시사한다.

• 한국학교보건학회지
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• 제21권2호
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• pp.23-33
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• 2008

Purpose: Internet is one of the essential tools in South Korean adolescent life. Recently, researchers suggest that Internet use is positively associated with teens' mental health problems such as depression and suicide. Thus, this study explored a relationship between Internet use and suicide ideation among South Korean adolescents. Methods:　Secondary data, the three-wave Korean Youth Panel Survey, were analyzed. First, in terms of the levels of Internet use and suicidal ideation, t-test was used for examining a gender difference, and Analysis of Variance were used for examining differences across three points in time(waves 2 - 4). Second, logistic analysis was performed to examine the significant association between Internet use and suicide ideation after controlling for the other factors' effects. In this analysis, Fixed Effect Regression Method(FERM) was incorporated as well. FERM was useful in adjusting for the effects of time-invariant factors even without measuring them. As a result, it was possible to obtain more accurate findings. Results: Adolescent depression was an important factor influencing the association between Internet use and suicide ideation. After controlling for the effect of depression, the relationship between Internet use and suicide ideation was no longer statistically significant. Conclusion:　As a proxy to identify teens who are obsessed with suicide ideation, levels of Internet use do not seem useful. Instead, it is necessary to examine teens' access to websites related to suicide.

• 한국멀티미디어학회논문지
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• 제23권1호
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• pp.93-101
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• 2020

Korea, as a leader of Internet and game sector in IT industry, has been playing an important role in increasing its industrial development. This country has won the first place in wireless broadband usage and contributed to Internet game industry development. This means that Korean use smartphones most. It is juveniles that use Internet and smartphones most among Korean who use teenage., the number of the teenagers who overuse smartphones or Internet has surpassed 200,000. The number of the adolescents who spend more time using smartphone and Internet is about 180,000 and the number of the teens who are over-dependent to smartphone having trouble living their lives is over 22,000. The SNS usage rate of the contents that teens are most likely to use has accounted for over 80 percent. Among teens, SNS is being considered as a major means that builds relationship due to smartphone technology and the prevalence of smartphones. However, the use of SNS among youths has two sides; one is positive, the other negative. Not only does SNS have a positive function that it keeps relationship but it also has a negative function that it can lead to smartphone addiction.

• 한국의류학회지
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• 제24권8호
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• pp.1254-1265
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• 2000

The purpose of this study was to examine the differences in clothing purchase behaviors among groups determined by subjective and chronological ages. The subjects of this study were teens and adults of up to 59 years of age residing in Seoul and the Metropolitan areas. Out of 700, 578 were used for final data analysis, Chi-square analysis, ANOVA, Duncans multiple range test and descriptive statistics were used for statistics analysis. The following results were found: the subjects were divided into 3 groups based on the subjective age. All age groups tended to perceive subjective age similar to chronological one. Regarding evaluative criteria for selecting clothes and stores, significant differences were found among all chronological and subjective age groups. By chronological age levels, significant differences were found among subjective age groups except the teens in the evaluative criteria used for purchasing clothing. Significant differences were found among subjective age group in all chronological age brackets in store selection criteria.

• International Journal of Contents
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• 제8권1호
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• pp.10-15
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• 2012

Since MegaStudy started e-learning business for Korean high school students, the Korean e-learning industry began to expand and steadily gain attention. This paper focused on the analysis of the development of the Korean e-learning business for teens and the growth of MegaStudy. The three institutional mechanisms were used to examine the factors that aided the development of the business. The regulatory mechanism was the government policy to prevent the expansion of the offline private education sector, which greatly aided the growth of the e-learning business. The mimetic mechanism was the notion to mimic the characteristics of the Korean e-business initiatives. The normative mechanism involved the widespread social norm suggesting that every student should be given an equal opportunity of private education. This paper also examined the case of MegaStudy as a successful case of the e-learning companies. It analyzed the business model of MegaStudy, which is based on its advantage as the front-runner and its high-quality contents and services.

• 대한가정학회지
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• 제34권4호
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• pp.357-371
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• 1996

This study explores the perspective of mothers who have children at teens concerning grandparents' role and grandchildren's role, especially focusing on the similarity and difference according to lineage. The analysis indicates as below. 1. Mothers highly expect the roles of grandparents which are related to the developing of self-identity of grandchildren at teens. There is much similarity between mothers; view on paternal grandparents' role and maternal grandparents' role. However the results support that paternal grandparents' role is more central than maternal grandparents in influencing to the development of self identity of grandchildren. 2. Grandchildren's role toward paternal grandparents is expected much more positively than grandchildrens' role toward maternal grandparents. 3. Mother's perspective on grandparents' role and grandchildren's role is associated with mother's view on the importance of grandparents in the lives of grandchildren.

• 아태비즈니스연구
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• 제6권2호
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• pp.19-33
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• 2015

Studies focusing on the constantly changing buying behavior and product preferences of a booming teen market are rare and this is particularly true in the Philippines. To address this gap in the literature, this study focused on the supermarket brands of cologne preferred by teens in the Philippines such as Lewis & Pearl (L&P), Johnson's Baby Cologne, Juicy, Bench, Ellips, Fiona, Bambini and Baby Flo which are manufactured by various competing companies. Essentially, this study presented and described the profile and buying behavior of cologne users and non-cologne users and determined whether preferential differences existed between these brands. The respondents consisted of 473 teens all over the Philippines stratified in terms of general location via the three major groups of islands in the Philippines: Luzon, Visayas and Mindanao. Respondents came from selected schools in Quezon City in Metro Manila, Sariaya in Quezon Province, Cebu City, and Digos City to represent the Greater Metro Manila Area, Luzon, Visayas and Mindanao, respectively. Findings showed that almost all of the respondents used cologne at varying degrees. In general, teens use several scents and brands of cologne and continually shift from one scent/brand to another scent/brand. This made it difficult for any company to capture loyal consumers. The most popular brands used by teenagers were Bench (61.7%), Lewis and Pearl (59%), Juicy (42%), Afficionado (32%), Fiona (19.3%), Penshoppe (18%), Bambini (12.6%), Ellips (11.3%) and Zen Zest (7.5%). Fragrance or scent is the top priority of teenagers in choosing a cologne brand, followed by brand name, affordability, bottle design and endorser. The spray bottle type of colognes is preferred even if cologne spray bottles are priced higher than the splash cologne bottle type. Managerial implications of these findings for market players, marketing scholars and prospective investors are presented.