• Title/Summary/Keyword: trade area

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An Analysis of Fashion Life Style and Purchasing Type for the Consumer, According to Fashion Trade Area - Focused on Taegu Fashion Trade Area - (패션 상권(商圈)에 따른 소비자(消費者)의 패션라이프 스타일과 의복구매류형분석(衣服購買類型分析))

  • Kim, Kyung-A;Yoo, Tai-Soon
    • Journal of Fashion Business
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    • v.3 no.3
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    • pp.1-14
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    • 1999
  • This study is to analyze consumer's visiting fashion trade area. The purpose of this study, focused on Taegu fashion area, Dongsungro and Bum udong, consumer's spatical beravior, fashion- life-style, clothing purchasing type and Store- Image, etc. This study targeted 580 women aged from 15 to 25 visiting fashion trade area. The methods of measuring include consumer behavior scale, fashion life style scale, clothing purchasing type scale and Stor - Image scale. In process of statistics, the frequency was used to measure consumer's spatical behavior, MANOVA to measure, fashion life style and $\chi^2$ examination was employed to measure clothing purchasing type. The followings are the conclusions of this study ; 1. consumer's spatical behavior by FTA(fashion trade area) : Most people visiting Dongsungro A trade area and Bum udong trade area depart home, while Dongsungro B trade area from school. In case of Bum udong trade area, in particular, more people move from other trade area than people do in Dongsungro trade area. 2. Consumer spatical behavior means by FTA : Bus is far most common transportation. 3. The purpose of visit by FTA : Most people visit Dongsungro B trade area for shopping, while Bum udong trade area for shopping and as a place for appointment. 4. The visiting frequency by FTA : In case of both Dongsungro A.B trade area and Bum udong trade area, at least once a week is most common. Particularly in case of Bum udong trade area, the number of people visiting once every three months and once more than six months is almost same. 5. A company by FTA : People accompanied by the same sex friends are most common in Both Dongsungro A, B trade area and Bum udong trade area in case of Dongsungro B trade area. There is no case of people accompanied by family. 6. The purpose of purchasing fashion comodities by FTA : In case of Dongsungro A trade area for recreation. In case of Dongsungro B trade area and Bum udong trade area, because of affordable price. 7. A Brand - pursued tendency by FTA : Much higher in Dongsungro trade area than Bum udong trade area, among consumers. A character - pursued tendency by FTA : Higher in Dongsungro A than Dongsungro B,A practical tendency and symphatetic tendency Higher in Dongsungro B than Dongsungro A or Bum udong trade area. 8. A Store - Image scale by FTA : The quality of goods is more important to consumers in Dongsungro B than to consumers in Dongsungro A. The data - service and atmosphere are much more important to consumers in Dongsungro B than to consumers in Dongsungro A and Bum udong trade area. The convenience is more important to consumers in Dongsungro B Bum udong trade area than to consumers in Dongsungro A. 9. There is no significant difference among clothing purchasing types by FTA.

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Trade Area Selection Criteria for Apparel Products -The cases of Bundang and Ilsan- (의류 제품의 소비자 상권 선택 기준 -수도권 신도시(분당, 일산) 소비자들을 중심으로-)

  • 손진아;이은영;박혜선
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.6
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    • pp.889-900
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    • 2002
  • The purpose of this study was; to investigate consumers'selection criteria for their trade area when purchasing apparel products; to study whether there is a difference on the importance of the selection criteria; to examine consumers'willingness to visit specific trade area according to the types of apparel products. Four hundred sixty-nine female consumers who lived in the two new towns, Bundang and Ilsan participated in the study by completing questionnaires. Data were analyzed using factor analyses, t-tests, paired t-teats and chi-square analyses. The results indicated that consumer selected trade area based on shop variety within trade areas and range of products, customer services, environment of trade area, price level, entertaining features of the trade area, and the convenience of location and shopping time. In addition, the importance of these criteria varied according to the types of apparel products(i.e. formal wears and casual wears). The types of apparel products had influence on consumers'willingness to visit specific trade area. Consumers preferred the trade areas in the new towns for purchasing formal wears, whereas they frequented the trade areas in Seoul for purchasing casual wears.

A Study on the Development Strategy of Tianjin Bonded Port in China (천진보세항구의 발전방안에 관한 연구)

  • HAN, Jia-Wei;SHIN, Han-Won;SONG, Xiao-Ming
    • Journal of Fisheries and Marine Sciences Education
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    • v.28 no.6
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    • pp.1706-1714
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    • 2016
  • In the 21th century, with the development of the economic global progress, the competition is more stiff. During the fierce competition, 85% of the world's trade volume is root from the sea transportation, that means the harbor trade is becoming an important part in the world's trade. With the strong support of the Chinese national ministries, Tianjin Dongjiang Bonded Port Area had made a series of encouraging results and now becoming a positive mode of the chinese harbor trade port. In the meanwhile, the Dongjiang Bonded Port Area is also searching for the change and a better development. From this year, the Dongjiang Bonded Port Area is apply for the experimental unit to change from the Bonded Port Area to the Free Trade Zone. This paper focus on the Tianjin Dongjiang Bonded Port Area which is the largest port area in the northern part of China. The development progress of the Dongjiang Bonded Port Area is concerned and studied in the paper. This paper expected to research on the transformation progress from the Bonded Port Area to the Free Trade Zone, to find out appropriate ways for the blossom of the harbor trade and the bonded area.

An Analysis of Trade Areas for Apparel Stores in Seoul - Based on Myeong-dong, Kangnam Station and Myeongil-dong -

  • Jung, Hyunu-Ju
    • Journal of Fashion Business
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    • v.14 no.3
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    • pp.75-89
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    • 2010
  • The purpose of this study is to provide information how to locate a apparel store based on target age, merchandise's type and price. Three trade areas in Seoul are chosen: Myeong-dong which is the biggest trade area in Korea; Kangnam station one of representative Kangnam trade areas; and Myeongil-Dong a neighborhood trade area. This study is mainly performed by analysing the locations of the stores in the given areas. The result shows that the main apparel stores in Myeong-dong are casual wear stores for young people with the range of mid-high price. The stores in Kangnam station trade area also sell the casual wear for young people but they are mostly mid-low priced. In the trade area of Myeongil-dong, however, there are various kinds of mid-priced apparel stores for residents of all ages. Apparel stores for formal wear, casual wear, and formal-casual wear tend to be located side by side. But other kinds do not. These results show that affinity is found in some types of apparel stores by the analysis of the next-door apparel stores.

A Study on the Survival Characteristics of the Restaurant Business in Major and Side-Street Trade Areas, Seoul (서울시 발달상권과 골목상권의 일반음식점 생존특성 연구)

  • Kim, Dongjun;Yi, Changhyo;Lee, Seungil
    • Journal of Korea Planning Association
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    • v.54 no.5
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    • pp.76-90
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    • 2019
  • The purpose of this study is to analyze the survival characteristics of the restaurant business by trade area type (major and side street). By the increase of the unemployment rate, the new foundation of selt-employment type is increasing. However, due to high competition and economic recession, the sustainability of new foundation is not high. Therefore, in this study, survival analysis was performed considering the individual and commercial characteristics focused on the ordinary restaurants. The major findings are as follow. First, the characteristics of parcel unit and adjacent area have a significant effect on the survival. This means the micro-scopic spatial characteristics should be considered for survival in the location choice. Second, the regional economic characteristics in trade area have a significant effect on survival. Furthermore, these characteristics are different by the trade area type. Third. the development characteristics have a different effect on survival by the building usage and trade area type. Finally, regional economic characteristics have a significant effect on survival. These results are expected to be used as basic data for commercial location selection and trade area analysis system in the private and public sectors.

The preference factors and usage levels of fashion trade area in Seoul as determined by shopping orientation (쇼핑성향에 따른 서울 패션상권의 선호요인과 상권 이용도)

  • Lim, Yoo Sun;Kim, Mi Sook
    • The Research Journal of the Costume Culture
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    • v.21 no.2
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    • pp.167-182
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    • 2013
  • The purposes of this study were to identify dimensions of shopping orientation and preferences of fashion trade areas, to test differences in the preference factors and usage levels of fashion trade areas as determined by shopping orientation and demographic characteristics. Questionnaires were administered to 406 adults in their twenties and thirties visited major fashion trade area in Seoul. The results of the study were as follows. First, five groups were identified based on shopping orientation: combined value-oriented group, convenience-oriented group, hedonic value trend-oriented group, economic-value oriented group and brand-oriented group. Second, the most frequently visited trade area was Myungdong, and there were significant differences in the usage levels of the trade areas except Dongdaemun, Samsung station COEX, Jamsil and Gangnam Express Bus Terminal among the groups determined by shopping orientation. Sinsa Garosoogil, Apgujeong Chungdam and Samsung Station COEX were preferred by hedonic value trend-oriented group. Daehakro and Myungdong were preferred by combined value-oriented group and convenience-oriented group. Third, significant differences were also found in all groups in the preference factors of the trade area as determined by shopping orientation groups when purchasing clothing. Forth, female preferred Gangnam Express Bus Station and Jamsil than male did. Those who in their early twenties preferred Daehakro and Myungdong the most and those who in early thirties and late twenties concerned service policy the most. The results imply that the consumers tend to visit the nearest fashion trade area by their residence(or work, school) and consider the location and accessibility of the trade area as the most important factor.

Consumer Spatial Behavior for Apparel Products based on Trade Area Selection Criteria

  • Son, Jin-Ah;Rhee, Eun-Young;Park, Hye-Sun
    • International Journal of Costume and Fashion
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    • v.12 no.1
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    • pp.29-48
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    • 2012
  • The purpose of this study was to examine the relationship between consumer spatial behavior and consumer characteristics based on trade area selection criteria 469 female consumers who lived in the two new towns near Seoul, Bundang and Ilsan, participated in the study by completing questionnaires. Data were analyzed by using cluster analysis, ANOVA, Duncan's multiple range test, chi-square analysis, etc. The findings of the empirical research were as follows: 1. Five groups were identified by cluster analysis based on trade area selection criteria of clothing price-oriented group, time convenience-oriented group, shopping convenience-oriented group, variety/entertainment-oriented group, and passive shopping group. 2. Each group differed in spatial behavior such as clothing shopping area, the visiting frequency, and spatial movement type. 3. Each group showed differences in fashion involvement and demographic characteristics(age, marital status, education, occupation and social status).

Alternatives for Strengthening the Function of Free Trade Zone in Gwangyang Bay Area (광양만권 자유무역지역의 기능 강화 방안에 관한 연구)

  • Kim, Hyun-Duk
    • Journal of Navigation and Port Research
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    • v.35 no.6
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    • pp.533-538
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    • 2011
  • Recently, Free Trade Area generally moves toward a complex and total zone carrying out the logistics and production function simultaneously. Nevertheless, Free Trade Area of Gwangyang Bay Area performs a traditional logistics function only without a introduction of production function. Therefore, the purpose of this research is to suggest alternatives for strengthening the function of Free Trade Area of Gwangynag port. The main findings of this research is summarized as followings. First, a complex and total Free Trade Area through enhancing a production function is to be established. Second, for an efficient management & operation of Free Trade Area, a cooperative system establishment between Free Trade Areas and a single operation system is necessary.

A Study on Applicability of the Bonded Area as a Countermeasure of the Change of Chinese Processing Trade System (중국 가공무역제도 변화에 따른 중국 보세구역의 활용방안에 대한 연구)

  • Lee, Yong-Keun;Hong, Jae-Sung
    • International Commerce and Information Review
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    • v.14 no.3
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    • pp.253-280
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    • 2012
  • Since China reformed and opened up itself, processing trade system has enormously contributed to chinese economic development and also become driving force of chinese economic growth. However, due to imbalance of industrial distribution, overproduction of labor-intensive product has expanded, and as a result, mass export of low-value-added products has aggravated trade friction. Also, these low-value-added products has caused environmental pollution and brought resource waste. On this, Chinese government start to modify system according to strategy for enhancement of processing trade. In this study, as a countermeasure of the Change of Chinese processing trade system, applicability of the bonded area is suggested. Firstly, even if a company's item is applied to prohibited or restricted items, the company can trade if through the bonded area. Secondly, even if a company has duty of deposit reservation, the company can be exempt from duty of deposit reservation if through the bonded area. Thirdly, as to importing facilities for processing trade, a company can receive more benefit through the bonded area than through outside of the bonded area.

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A Study on Trade Automation in Korea (한국의 무역자동화에 관한 고찰)

  • 전재경;이재승
    • Journal of the Korea Society of Computer and Information
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    • v.3 no.3
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    • pp.139-150
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    • 1998
  • Due to development of science and telecommunication with wide-spread computer supply, it could be done through computer automatically instead of manpower-work for paper transportation & paper approval. It is developed to so-called Factory Automation. Further, it is developed to Office Automation. Trading companies & concerned trade authorities are interested in Trade Automation that such technique is applied to trade work. Generally, Trade Automation means to realize paperless trade by exchanging electronic papers through inter-computers after concerned trade operators transformed various papers to electronic papers that computer could read. In case Trade Automation fix in the trade business, it is expected one of innovations among traditional paper work of trade business, namely without going import-export authorities, Customs office, Banks. Shipping companies, Marine insurance companies on hand-carrying papers, it could be fast, simple, correct to finish every trade procedures such as commercial business, foreign currency, customs clearance, transportations, insurance. terms of payment, etc., with Electronic Data Interchange through computer facilities. Especially, telecommunication for trade form could be helpful to proceed trade paper with one-run-method Further we can anticipate 6 effects for Trade Automation as belows : First, as explained just above articles, with completion for Trade Automation, every trade procedures can be done by computer. so, time to work can be diminished. namely. logistics cost including accessory costs for trade procedures can be saved much. Second, viewing to private enterprise, effect of Office Automation can be maximized and rapid, correct exchange for various trade informations could raise efficiency of enterprise management establishing rational production, storage, transportation and could raise competition improving standard for consumers's service. Third, establishing Trade Automation systems makes it easier piling-up of harbor cargo by pre-transmission of electronic paper & trade informations make it possible to finish customs clearance in advance and can be dispatched upon cargo arrival. Fourth, most of concerned trade authorities such as import-export approval office. financial authorities, transport & insurance companies concentrated in Metropolitan area(Seoul, In -Cheon, Kyung-Ki). Therefore, in case Trade Automation could be realized. it is possible to proceed trade business instantly in every country area by computer facilities. Also. it contribute well-balanced development for suburb. region area by suburb dispersion of trading companies. Fifth, on the way to Trade Automation establishment & its enlargement process. producing enormous demand for over-all telecommunication such as hardware. software. network makes opportunity to progress telecommunication industry & concerned industries. Finally. Trade Automation accelerate change of employment structure leading unnecessary labors on the industries of office & logistics to manufacturing area.

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