• Title/Summary/Keyword: used media

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A Deep Approach for Classifying Artistic Media from Artworks

  • Yang, Heekyung;Min, Kyungha
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.13 no.5
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    • pp.2558-2573
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    • 2019
  • We present a deep CNN-based approach for classifying artistic media from artwork images. We aim to classify most frequently used artistic media including oilpaint brush, watercolor brush, pencil and pastel, etc. For this purpose, we extend VGGNet, one of the most widely used CNN structure, by substituting its last layer with a fully convolutional layer, which reveals class activation map (CAM), the region of classification. We build two artwork image datasets: YMSet that collects more than 4K artwork images for four most frequently used artistic media from various internet websites and WikiSet that collects almost 9K artwork images for ten most frequently used media from WikiArt. We execute a human baseline experiment to compare the classification performance. Through our experiments, we conclude that our classifier is superior in classifying artistic media to human.

Effects of Students' Attitudes to Internet Media Language and Orthographic Knowledge on Their Use of Internet Media Language (초.중.고생의 인터넷 매체언어 태도와 맞춤법 지식이 인터넷 매체언어 사용에 미치는 영향)

  • Choi, Na-Ya;Han, Eu-Gene
    • Korean Journal of Child Studies
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    • v.31 no.5
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    • pp.31-45
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    • 2010
  • This study was conducted in order to investigate the effect of students' attitudes to internet media language and orthographic knowledge on their use of internet media language. The participants were 989 students in the 4th to 11th grades in Kyunggi-do. It was found that the participants used more internet media language in internet literacy than for general writing. Elementary students exhibited significantly less orthographic knowledge and used more internet media language to write on the internet than older students. Students' attitudes to internet media language went a long way to explaining their self-assessment on the frequency of using internet media language and their genuine use of internet media language on the internet. Their orthographic knowledge, however, was not a significant predictor for their use of internet media language.

Influence of Lecturers' Psychological Factors, media Improvisation on Media Resources Utilization in Colleges of Education, Nigeria

  • Ogunwuyi, Babatunde Oyeyemi
    • International Journal of Knowledge Content Development & Technology
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    • v.12 no.4
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    • pp.7-23
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    • 2022
  • Media utilization in colleges of education in Nigeria is compulsory to train pre-service teachers. Psychological variables (emotional intelligence, and self-efficacy) and media improvisation were investigated on media resources utilization among lecturers in colleges of education in the South-West, Nigeria. The descriptive design was adopted and multi-staged procedure was used to select 812 (493 males; 319 females). Emotional intelligence (r = 0.79), media improvisation (r = 0.71), self-efficacy (r = 0.85 and media resources utilization r = 0.96) scales were used for data collection. The data were analyzed using descriptive statistics and Pearson product moment at 0.05 level of significance. The level of emotional intelligence, self-efficacy and media improvisation were high. Significant relationship existed among: emotional intelligence (r = 0.42), Media improvisation (r = 0.46) and Teaching self-efficacy (r = 0.31) to media resources utilization. It recommended that lecturers' emotional intelligence, self-efficacy and media improvisation are to be promoted in colleges of education.

Usage of Social Media Tools by Library and Information Professionals (LIPs) in selected Academic Libraries in South-West, Nigeria

  • Nduka, Stella C.;Adekanye, Elizabeth A.;Adedokun, Titilayo O.
    • International Journal of Knowledge Content Development & Technology
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    • v.11 no.3
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    • pp.7-27
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    • 2021
  • This study was carried out to examine the awareness and use of social media tools by library and information professionals (LIPs) in selected academic libraries in South-west, Nigeria and the challenges they face in the use of social media technologies. Descriptive survey was adopted for this study. The population of the study comprised 217 library and information professionals from 10 selected academic libraries in south-west, Nigeria. A total enumeration technique was used to cover all the library and information professionals, 136 respondents filled and returned the questionnaire, given a response rate of 62.7%. The questionnaire was used as instrument for data collection. Descriptive statistics was used to analyze the data collected. The findings show that majority of LIPs possessed a high level of awareness in the use of social media tools. The study also revealed that social network tools were highly used by LIPs in the academic libraries studied and the types of social media used by LIPs was also revealed. The major challenges faced in the use of social media include inadequate power supply, lack of Internet access and time constraints. The paper recommended that to enhance the use of social media by LIPs, there is need for constant awareness of the importance of social media tools to LIPs and libraries in effective service delivery, LIPs should be ready to learn, unlearn and be learned in the use of social media and university libraries should provide enabling environment such as internet connectivity, power supply and policy to guide LIPs in social media usage.

Social Media Marketing and Business Performance of MSMEs During the COVID-19 Pandemic

  • SYAIFULLAH, Jahid;SYAIFUDIN, Makmun;SUKENDAR, Markus Utomo;JUNAEDI, Junaedi
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.2
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    • pp.523-531
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    • 2021
  • This study aims to examine the role of social media marketing on the performance of micro-, small and medium-sized enterprises (MSMEs) during the COVID-19 pandemic. This research method uses a quantitative approach and the analytical tool used is Structural Equation Modeling (SEM) based on Partial Least Square. The sampling technique used purposive sampling and the sample in this study was MSMEs who use social media for marketing. The social media used are Facebook, Instagram, and Whatsapp. The number of samples in this study was 254 MSMEs. Data collection used online questionnaires. The research findings show that the use of social media marketing is influenced by compatibility, perceived usefulness, and perceived ease-of-use. The results of this study indicate that the use of social media for marketing has a positive effect on the performance of MSMEs, especially in increasing sales, customer relationships, productivity, and creativity. This means that the better the management of social media for marketing, the better the performance of MSMEs will be. The theoretical contribution to this research is built on the TAM and UTAUT theories and their impact on social media marketing on MSMEs in developing countries that are living through the COVID-19 pandemic.

Screen time, mealtime media use, and dietary behaviors in Korean preschoolers : a cross-sectional study

  • Young-Hee Han;Saerom Shin;Eun Yeol Woo;Hye-Kyung Park;Taisun Hyun
    • Korean Journal of Community Nutrition
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    • v.28 no.3
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    • pp.206-219
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    • 2023
  • Objectives: Screen time refers to the time spent using screen media, such as televisions, smartphones, computers, or tablets. Excessive exposure to screen media has been reported to negatively impact young children's health and development, including overweight, short sleep duration, and language delays. This study examined the association of screen time and mealtime media use with dietary behaviors among preschool children. Methods: A cross-sectional survey was conducted on parents of children aged three to five years using the online questionnaires of the Nutrition Quotient for Preschoolers (NQ-P) and the Dietary Screening Test (DST). Data from 261 children's parents were analyzed. Results: Of the 261 children, 96.9% used screen media, 55.6% used screen media for two hours or more daily, and 30.7% were exposed to screen media during meals. The NQ-P scores were significantly lower in the children with longer screen time and mealtime media use. Children who used screen media for two hours or more and those exposed to screen media during meals consumed kimchi less frequently and confectionery and sugar-sweetened beverages more frequently than children who used less than two hours and were not exposed to screen media during meals. In addition, they were more likely to be picky about food, refuse to eat, and less likely to feed themselves than children with shorter screen time and no mealtime media use. Conclusions: This study reported an association between unhealthy dietary behaviors, feeding difficulties, and screen time and mealtime media use among preschool children. Further research should explore effective strategies for reducing children's screen time.

Optimum mixing rate of used media for saving the production cost of Flammulina velutipes (팽이버섯(Flammulina velutipes) 생산비 절감을 위한 폐배지 적정 혼합비율)

  • Jung, Kyung Ju;Choi, Duck Soo;Bang, Geuk Pil;Chung, Ki Chul
    • Journal of Mushroom
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    • v.7 no.1
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    • pp.22-26
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    • 2009
  • These experiments were conducted to find the optimum mixing rate of used media for saving the production cost of Flammulina velutipes. The materials for media formation was used needle-leaf tree sawdust, media that finished 1th cultivation of F. velutipes, corncob meal, and rice bran, wheat bran as nutrition source. We inoculated the F. velutipes in 14 kinds of different media types and checked the spawn growth speed, fruit body quality and quantity. Two nutrition agents, which is rice bran and wheat bran, did not affected the incubation period, but the effective stem number, quality and quantity of fruit body was better at rice bran than wheat bran. The quality of fruit body produced at mixed 20% of used media (needle-leaf tree sawdust 60% + used media 20% + rice bran 20%) was similar to control plot (needle-leaf tree sawdust 80% + rice bran 20%), but the yield was improved 10% than control plot 130g. According as the used-media mixing amount increases, quality and quantity of fruit body became low remarkably. Therefore, the optimum mixing amount of used-media was 20% and it increased 10% of fruitbody yield.

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Nexus Between Social Media and Brand Preference of Smart Mobile Phones: An Empirical Study in Sri Lanka

  • KUMARADEEPAN, Vasanthakumar
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.8
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    • pp.241-249
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    • 2021
  • The aim of the research is to evaluate the impact of social media marketing (with special reference to Facebook) on the brand preference of customers with regard to smart mobile phones. Since Facebook has become very popular today and a trend has arisen to use social media as a marketing tool, the researcher intended to evaluate the impact of social media marketing on brand preference, as the findings would provide valuable insight for future businesses. Social media as measured social media visibility, social media engagement, and social media influencewas the independent variableand brand preference was the dependent variable. The convenience sampling method was used where the sample was taken from a group of people easy to contact or to reach. A sample of 186 young males and females was selected. Factor loading and factor analysis were used to analyze the data and find the most influencing factors on brand preference. Reliability analysis, validity analysis, and regression analysiswere performed to analyze the data. The R2 value is 0.320 implying that 32.00% of the variance in brand preference is explained by social media influence, social media engagement, and social media visibility. The findings show thatsocial media visibility, social media engagement, and social media influencehave a positive impact on brand preference.

A Study on the Motivation to Choose a Major and Satisfaction with Social Media Usage in Dental Hygiene Freshman (일부 치위생과 신입생의 학과 선택 동기와 학과 SNS 이용 만족도에 관한 연구)

  • Sung-Yeon, Jang;Hyoun-Kyoung, Oh
    • Journal of Korean Dental Hygiene Science
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    • v.5 no.2
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    • pp.97-104
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    • 2022
  • Background: Due to the declining number of students preparing for university entrance exams , the quota of universities has been decreasing continuously. This situation became increasingly diverse as new media used online, mobile, and PR tools to continuously invite students. This study is aimed at offering the helpful data to plan an effective PR strategy by analyzing the correlation between the major selection and satisfaction of the department's social media usage among freshmen majoring in dental hygiene. Methods: The collected data from the self-reported survey with freshmen were analyzed using the SPSS 22.0 program. The survey items were motive to select the major, social media platform that subjects used, reasons to use the media, time to visit the department's social media platform, and satisfaction level on the department's social media platform, using a 5-point Likert Scale. Results: The reasons for choosing a major were given by 32.2% and 15.9% respondents, respectively, as the vision after graduation and practice facilities. 39.9% and 31.4% used Instagram and YouTube for social media platforms, respectively, for using social media platform; 26.9% and 26.3% visited the department's social media before and after entering the university, respectively; 46.4% and 24.9% used Instagram and YouTube for department social media; and they generally satisfied with the contents of the department's social media. 40.9% of them said that information from the department's social media was useful. 33.8% of them said the information from the department's social media exceeded their expectations. 46.8% of them answered that the department's social media made the department's image positive. 33.4% got interested in the major more due to the department's social media. According to 32.1% of respondents, the department's social media was helpful in deciding on a major. With 35.4%, a positive correlation was discovered between the department's practice facilities and satisfaction on the department's social media. Conclusion: It is thought that the department's social media should try continuously by uploading the contents to meet the users' needs on a regular basis and seeking the plans to be able to collect various opinions using surveys through the related social media so that students can select the major and, moreover, lead the positive direction to adapt the university life under the unfamiliar environment after admission.

The Impact of Social Media Functionality and Strategy Alignment to Small and Medium Enterprises (SMEs) Performance: A Case Study in Garment SME in East Java

  • Mahendrawathi ER;Nanda Kurnia Wardati
    • Asia pacific journal of information systems
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    • v.30 no.3
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    • pp.568-589
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    • 2020
  • Recently, Social media has become a concern for businesses, including Small and Medium Enterprises (SMEs). SMEs began to adopt social media to support their performance. To benefit from the application of social media, SMEs must implement the right strategy. This study aims to analyze the factors that influence the use of social media in SMEs. Furthermore, alignment between social media functionalities and strategies and their effect on SME's performance are investigated. A case study is conducted in Gymi, a garment SMEs in East Java, Indonesia. The data collection includes interviews with the owner of SMEs, observations, and document analysis. Data analysis is performed by pattern matching, which matches the patterns from the literature with data from the case study. The results of this study show that cost-effectiveness, interactivity, and compatibility are factors that influence the use of social media in Gymi. The social media used by Gymi are Instagram, Facebook, YouTube, WhatsApp, and LINE. However, the main social media used to support Gymi's functions is Instagram. Gymi has a relatively good social media strategy as it has defined a specific goal, target audience, and channel selection for social media (Instagram). It also has specific resources and policies to handle social media. Gymi monitors and evaluates their social media content activities. These strategies are aligned with the Instagram feature used to support Gymi's function, particularly marketing, sales, customer service, and to some extent, internal operation. The alignment contributes to Gymi's performance measured by the increase in reputation (number of Instagram followers) and sales.