• Title/Summary/Keyword: visitor

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Subject: A Study on the Influence of Exhibition Communication Media on a Visitor's Satisfaction and Re-visit (박물관의 전시소통매체가 방문객의 만족도와 재방문에 미치는 영향에 대한 연구)

  • Kim, Hyung-Jun
    • Journal of the Korea Safety Management & Science
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    • v.17 no.4
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    • pp.321-333
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    • 2015
  • This study empirically analyzed the influence of media on a visitor's satisfaction and re-visit by setting up 5 sorts of exhibition media as text, docent, virtual museum, website and Smartphone App based on practical exchange and communication between a visitor and an exhibition provider. The research results are as follows: First, all these 5 sorts of media suggested by this study were found to be able to have an influence on a visitor's satisfaction and re-visit. Second, it was found that the factors preferentially affecting a visitor's satisfaction and re-visit were 'Docent' and 'Website' factors. Accordingly, it is judged that it's necessary to more preferentially consider 'Docent' and 'Website' factors than the other factors in order to increase a visitor's satisfaction and re-visit. Third, it's possible to interpret that the bigger a visitor's satisfaction, the higher a visitor's intention to re-visit through the verification that a visitor's satisfaction will have a significant influence on a visitor's re-visit. The implication of this study lies in the fact that this study attempted at an integrated approach by analyzing the relative size of the influence through across-the-board suggestion of influential factors on a museum visitor's satisfaction and re-visit.

The Effects of Self-development, Self-therapy, and Self-presentation Motivations on Quality of Life, Visitor Loyalty, and Omnivorous Cultural Engagement through Visitor Satisfaction in Art Museums: Examining the Moderation Effect of Age and Attitude toward SNS Posting

  • Minyeong Yi;Suna La
    • Asia Marketing Journal
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    • v.25 no.3
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    • pp.126-147
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    • 2023
  • This study investigates the effects of the fulfillment of self-motivation including self-development, self-therapy, and self-presentation on the outcomes such as subjective quality of life, omnivorous cultural engagement, and visitor loyalty via visitor satisfaction in art museums. The analyses on 285 valid survey responses demonstrated that fulfillment of self-development and self-therapy needs have significant positive influence on visitor satisfaction. The effect of fulfilling self-presentation need on visitor satisfaction was found to be moderated by attitude toward SNS posting, while the age factor, based on generations, did not show a significant moderation effect. It was also found that visitor satisfaction positively influences visitor loyalty, including intentions of revisit and recommendation. Increased satisfaction also enhances subjective QOL and omnivorous cultural engagement among art museum visitors, implying promising collaboration among cultural arts institutions. The findings have both theoretical and practical implications for enhancing visitor experiences and promoting diverse cultural engagement. Limitations and future research directions are also discussed.

Integration Method of Composite Pattern and Visitor Pattern for Expanding the Structure of Scenario Generator (시나리오 생성기의 구조 확장을 위한 Visitor 패턴과 Composite 패턴의 병합 기법)

  • Uam, Jaehak;Kwak, Jeonghoon;Sung, Yunsick
    • Proceedings of the Korea Information Processing Society Conference
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    • 2014.11a
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    • pp.591-592
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    • 2014
  • Visitor 패턴은 구조 문제로 새로운 ConcreteElement 클래스가 추가될 때 Visitor 클래스 및 ConcreteVisitor 클래스를 수정해야 한다. 이 논문에서는 Visitor 패턴을 적용한 시나리오 생성기가 유연한 구조를 가지기 위해서 Visitor 패턴과 Composite 패턴을 병합하여 적용하는 기법을 제안한다. 그래서 시나리오 생성기에 ConcreteElement 클래스를 추가할 때마다 ConcreteVisitor 클래스의 멤버 함수를 유연하게 추가 및 삭제를 할 수 있는 클래스 구조를 제공한다.

A Survey on the Visitor's Cognition of Visitor Reservation System in National Park - The Case Study of Soraksan National Park - (국립공원 탐방예약제 시행에 대한 탐방객 의식 조사 - 설악산국립공원 탐방객을 대상으로-)

  • 이주수;조중현;김용근
    • Korean Journal of Environment and Ecology
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    • v.17 no.1
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    • pp.92-100
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    • 2003
  • The purpose of this study is to survey and analyze of the visitor's cognition of Visitor-Reservation System in Soraksan National Park. To accomplish the purpose, a questionnaire survey was employed in Soraksan National Park. The contents of questionnaire consist of the socioeconomic characteristics and the types of visiting, the activity, the cognition of Visitor-Reservation System. 166 samples of total 170 respondents were used for final analysis. As a result of the analysis, the socioeconomic characteristics and the type of visiting were showed similar trends with results from other National Park visitor survey Most of respondents recognized the enforcement Visitor-Reservation System and A majority of respondents affirmatively recognized the introduction Visitor-Reservation System. Most of respondents wanted an easy method reservation and cancel in enforcement Visitor-Reservation System. Besides Most of respondents recognized negative conception on regulation(nature-rest system, facility-reservation system etc) of National Park Authority(N.P.A). About expanding enforcement Visitor-Reservation System of National Park's preservation, 'Agree Group' was almost equal with 'Disagree Group'. About more effect operate the Visitor-Reservation System Most of respondents were agree to introduce penalty.

A Study on the Differences in the Cognition of the Visitor-Reservation System: Focused on Uiryeong-Gil Area in Bukhansan National Park

  • Sim, Kyu-won;Choe, Yunseon;Jang, Jin;Nam, Seungmin
    • Journal of Forest and Environmental Science
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    • v.37 no.1
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    • pp.69-78
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    • 2021
  • This study aims to verify a difference between the years 2014 and 2019 of Uiryeong-Gil, which is operated by the Visitor-Reservation System, in terms of the cognition of system, operational effectiveness, and behavioral intention. The analysis is as follows. First, among the overall cognition of the Visitor-Reservation System, the satisfaction from - prevention for safety for accident, expansion to other parks, number of visitor restriction, and satisfaction with reservation method - increased compared to 2014. Second, among the effects of the Visitor-Reservation System operation, satisfaction shows differences in year-to-year levels in terms of resource protection, resource damage mitigation efficiency, natural experience opportunity, comfort of visit-environment, and prevention of illegal activities. Third, the analysis of the differences in the behavior of the Visitor-Reservation System showed that the satisfaction of visitors, revisit intention, and overall satisfaction differed per year. The results of this study are meaningful in that the Visitor-Reservation System is no longer the restriction, but the change in cognition for the protection of ecosystems and sustainable visiting in order to expand the Visitor-Reservation System into a sustainable policy.

The Effects of Recreation Forest Visitors' Satisfaction on Loyalty : A Case of 33 National Natural Recreation Forests (자연휴양림 이용자 만족이 충성도에 미치는 영향 : 33개소 국유자연휴양림을 대상으로)

  • Jeon, Mun-Jang;Sim, Kyu-Won
    • Journal of Environmental Science International
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    • v.19 no.8
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    • pp.961-969
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    • 2010
  • This study was carried out to analyze conceptional structure between visitor's satisfaction and loyalty in the national natural recreation forests. The results of this study showed that facility, natural resources and view, staff service of recreation forest had positive effect on visitor's satisfaction. Reservation system, accessibility, and usage fee of recreation forest was not related to visitor's satisfaction. In addition, visitor's satisfaction was found to have positive effect on visitor's loyalty such as revisiting intention and word of mouth. As a result, managers of recreation forest need to enhance visitor's satisfaction, to improve rate of revisiting intention and to incite word of mouth through building management strategy.

Recreation Ecology and Visitor Carrying Capacity Management: Implications for Protected Areas in East Asia

  • Leung, Yu-Fai;Lee, Ju-Hee
    • The Korean Journal of Ecology
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    • v.26 no.2
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    • pp.53-58
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    • 2003
  • Ever-growing recreation, tourism and ecotourism worldwide have become a significant factor of resource degradation in many protected areas. Managers of these areas are increasingly challenged to implement policies, strategies and actions that would protect the resource base while providing quality visitor experience. One major issue in managing protected area visitations is that of carrying capacity, or the question of "how much use is too much\ulcorner". Scientific studies of visitor impacts, often known as recreation ecology, has generated a knowledge base that provides valuable input to the visitor carrying capacity management process adopted by the U.S. National Park Service. This paper aims at (a) providing an overview of recreation ecology research and its application in managing visitor carrying capacity, and (b) examining the relevance of recreation ecology to East Asian protected areas with special reference to the visitor capacity issue.ity issue.

Development of a Visitor Recognition System Using Open APIs for Face Recognition (얼굴 인식 Open API를 활용한 출입자 인식 시스템 개발)

  • Ok, Kisu;Kwon, Dongwoo;Kim, Hyeonwoo;An, Donghyeok;Ju, Hongtaek
    • KIPS Transactions on Computer and Communication Systems
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    • v.6 no.4
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    • pp.169-178
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    • 2017
  • Recently, as the interest rate and necessity for security is growing, the demands for a visitor recognition system are being increased. In order to recognize a visitor in visitor recognition systems, the various biometric methods are used. In this paper, we propose a visitor recognition system based on face recognition. The visitor recognition system improves the face recognition performance by integrating several open APIs as a single algorithm and by performing the ensemble of the recognition results. For the performance evaluation, we collected the face data for about five months and measured the performance of the visitor recognition system. As the results of the performance measurement, the visitor recognition system shows a higher face recognition rate than using a single face recognition API, meeting the requirements on performance.

An Empirical Study on Visitor's Sastisfaction and Revisiting Intention of EXPO Using Path Analysis: Focused on Cheonan Well-being Food Expo (경로모형을 통한 엑스포 방문객 만족도 및 재방문 의사에 관한 실증연구: 2009 천안웰빙식품 엑스포를 중심으로)

  • Yang, Jong-Gon;Kim, Jin-Gyu
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.5
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    • pp.1820-1828
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    • 2010
  • This study evaluates empirically visitor's satisfaction of Cheonan Well-being Exposition based on visitor's satisfaction instrument of the Ministry of Culture and Tourism. Using 900 questionnaire respondence of on-site visitors, confirmatory factor analysis and path analysis were conducted for results of the study. The results show that event's programs, event's composition, event's environment, convenient facilities' operations and product's quality are all significant factors for visitor's satisfaction. Visitor's satisfaction is also significant factor for visitor's loyalty. We hope that the results of this study would utilize for measurement instruments of visitor's satisfaction and loyalty.

Development of an Analysis Program Based on Web for Visitor Uses in the National Park - A case of Baegundae at Bukhansan National Park - (Web 기반 국립공원 탐방 이용량 분석 프로그램 개발에 관한 연구 - 북한산국립공원 백운대를 중심으로 -)

  • Sim, Kyu-Won;Lee, Ju-Hee
    • Journal of Korean Society of Forest Science
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    • v.98 no.1
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    • pp.8-15
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    • 2009
  • The purpose of this research was to develop a web based visitor utilization analysis program for a more structured national park visitor management. Rather than employing the current human resources to understand and manage the visitor utilization, the database could classify and analyze information hourly, daily, weekly, monthly, quarterly, annually etc, and use entrance/exit information to understand visitor usage period. Also with a web based park usage analysis program, visitor monitoring could be done without any limitation in regards to time and space. The visitor use analysis program developed by this research will not only achieve a more structured and efficient visitor management, but also will provide basic information to make park management decisions.