The Effects of Authentic Leadership on Service-Oriented Organizational Citizenship Behaviors: The Role of Goal Commitment as a Mediator - A Case of Five Star Deluxe Hotel Employees -

  • Kwon, Yong-Joo (Dept. of Hotel Management, Kyung Hee University) ;
  • Kim, Ji-Eun (Dept. of Hotel and Tourism Management, Catholic University of Daegu)
  • Received : 2016.02.11
  • Accepted : 2016.06.27
  • Published : 2016.09.30

Abstract

The hotel industry needs to make the competitive advantage difficult to be imitated in order to remain sustainable in competitive business circumstances. Front-line employees' service-oriented citizenship behaviors(OCBs) can be such a strength from the perspective of organizational system. With an aim of investigating the antecedents of the hotel front-line employees' service-oriented OCBs, this study proposed a theoretical framework linking authentic leadership to service-oriented OCBs with goal commitment as a mediator. A total of 260 cases without missing values have been used for the final analysis and structural equation modeling (SEM) is employed using the SPSS and AMOS 7. It was first found that self-awareness and relational transparency of authentic leadership made a significant impact on their goal commitment while balanced processing and moral perspective failed to influence them. Second. goal commitment influenced all sub-factors of service-oriented OCBs. Third, moral perspective and relational transparency of authentic leadership significantly influenced service-oriented OCBs while self-awareness and relational transparency failed to make it. Finally, goal commitment significantly makes an intervening effect for the relationship between self-awareness & service-oriented OCBs and relational transparency & service-oriented OCBs but failed to intervene the other relationships. The results provide theoretical and practical implications regarding directions of leadership styles and HR management in the hotel industry and suggestions for the further extended studies.

Keywords

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