Management & Information Systems Review (경영과정보연구)

Daehan Academy of Management Information Systems (대한경영정보학회)
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Globalization, Corporate Social Responsibility and Corporate Financial Performance: Evidence from Korea

글로벌화, CSR 그리고 기업의 재무적 성과: 한국기업을 중심으로

  • Byun, Sun-Young (Dept. of International Trade, Dong-A University) ;
  • Nam, Hyun-Jung (BK Center, Graduate School of International Studies, Dong-A University)
  • 변선영 (동아대학교 경영학부 국제무역학과) ;
  • 남현정 (동아대학교 BK사업단)
  • Received : 2017.02.10
  • Accepted : 2017.03.17
  • Published : 2017.03.31
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Abstract

This article studies the theory of corporate social responsibility; CSR. By examining the flow of CSR in the Korean market and empirical testing, investigates the relationship between CSR and corporation financial performance (CFP) in Korean enterprises. This paper places emphasis on the change in CSR as a result of globalization and explores the influence of CSR on CFP by using data from 2008 to 2014 of 528 Korean Firms, 1583 time series observations. We found that globalization had a positive influence on Korean CFP and that CSR activities derived from globalization exert a positive influence on CFP. Our findings show that CSR can strengthen the positive influence of globalization on CFP, and the Korean corporations' changing perception of CSR.

논문은 기업의 사회적 책임에 관한 연구를 중심으로 한국기업을 대상으로 실증분석을 실시하였다. 먼저 글로벌화와 기업의 재무적 성과와의 관계를 분석하고, 이러한 글로벌화와 재무적 성과사이에서 CSR 활동이 어떤 영향 주는지 살펴보는데 의의를 갖는다. 2008년부터 2014년까지 528개의 한국기업, 1583개의 관측치를 이용하여 실증분석한 결과, CSR 활동은 한국기업이 글로벌화를 통해 기업의 재무적 성과에 영향을 미치는데 있어 긍정적인 조절효과를 주는 것으로 나타났다. 이 결과는 글로벌화, CSR 그리고 기업의 재무적 성과사이에 "삼자관계(triad relationship)"가 있다는 것을 의미하며, 한국 기업은 글로벌화를 통해 학습한 활동이 기업의 재무적 성과에 직접적 영향을 주기도 하지만, 글로벌화 과정에서 형성된 CSR 활동전략 역시도 기업의 재무적 성과에 긍정적인 영향을 주는 것을 알 수 있었다. 이러한 점을 토대로 살펴볼 때, 한국기업들이 글로벌화를 발생하게 되는 위험요소를 CSR활동을 통해 상쇄시킴으로서 경쟁우위를 유지하고 기업의 성과에 긍정적인 영향을 줄 수 있다고 해석할 수 있을 것이다.

Keywords

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