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창업자의 창업준비와 창업실패 부담감이 창업성과에 미치는 영향연구-사회적지지 조절효과를 중심으로

A Study on the Effect of Founder's Start-up Preparation and the Burden of Start-up Failure on Start-up Achievement-Focusing on the Social Support Moderating Effect

  • 한향원 (호서대학교 벤처대학원 벤처경영학과) ;
  • 하규수 (호서대학교 벤처대학원 벤처경영학과)
  • 투고 : 2020.10.28
  • 심사 : 2020.11.24
  • 발행 : 2020.12.31

초록

본 연구의 목적은 첫째, 창업자가 창업을 함에 있어 창업준비를 통해 창업성과에 미치는 영향 관계와 본질적으로 항상 내재되어 있는 실패에 대한 두려움 요인이 창업성과에 미치는 영향 관계를 실증 검증하고자 한다. 두 번째로, 본 연구는 사회적지지의 조절효과가 창업준비와 창업실패에 대한 부담감의 관계에서 미치는 영향력을 증명하고자 한다. 연구 대상은 현재 창업을 하고 있는 창업자 298명을 표본 추출하여 실증 분석하였으며 SPSS 통계프로그램을 활용하여 창업준비, 창업실패 부담감과 창업성과 간의 관계에서 사회적지지의 조절효과를 위계적 회귀분석으로 증명하였다. 연구 결과 창업준비의 하위 가설인 창업아이템 준비가 창업성과에 유의한 영향을 미치는 것으로 나타났으며 실패에 대한 불안감이 창업성과에 유의한 영향이 미치는 것으로 나타났다. 뿐만 아니라 상반된 개념의 독립변수가 동시에 종속변수에 미치는 영향 관계를 분석하였다. 또한 창업준비와 창업실패부담감과 창업성과간의 사회적지지의 조절효과를 분석하였으나, 창업실패 부담감은 유의미한 결과가 나타나지 않았다.

The purpose of this study is, first, to empirically verify the relationship between the influences of the start-up performance and the inherent fear factor of failure on the start-up performance through the preparation of the start-up. Second, this study aims to prove the influence of the moderating effect of social support on the relationship between start-up preparation and the burden of start-up failure. The research subjects were sampled and analyzed by 298 start-ups who are currently starting their own businesses. This study founds that preparation of start-up items, which is a subordinate theory of start-up preparation, had a significant effect on start-up performance, and that anxiety about failure had a significant effect on start-up performance. Using the SPSS statistical program, the hierarchical regression analysis proved the moderating effect of social support in the relationship between star-tup preparation, start-up failure burden and startup performance. Furthermore, the moderating effect of social support among start-up preparation, start-up failure burden and start-up achievement was analyzed, but no significant results were found for start-up failure burden. Besides, the effect of the opposite concept of independent variables on the dependent variables at the same time is to be analysed.

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